Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Forneria Original performance in the Brazil and how they change over time
See what factors influence Forneria Original performance in the Brazil and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
An analysis of Forneria Original' competitors in the Brazil
An analysis of Forneria Original' competitors in the Brazil
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Forneria Original is in the lower 25% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Forneria Original's MARKET PERFORMANCE is at the 25th percentile, indicating a below average market position. This suggests the brand captures less foot traffic compared to competitors. Performance peers in the same range include Pizza Club Express, Zekrayat Comida Libanesa, Império chinês, Menu Lanches, 609bar, and Fazenda Paraíso Atibaia.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. Monitoring CSAT helps identify areas for improvement.
Forneria Original's overall CSAT is 67%, a significant decrease of 21.3 percentage points year-over-year. The Southeast Region shows a CSAT of 61%, with a decrease of 23.8 percentage points. This indicates a concerning decline in customer satisfaction, particularly in the Southeast Region, requiring immediate attention to address underlying issues.
Average check reveals spending per customer, crucial for revenue insights. Tracking it helps optimize pricing, promotions, and menu strategies.
Forneria Original's overall average check is 86.4 BRL, a 15.2% increase year-over-year. The Southeast Region shows an average check of 90.6 BRL, with no growth. This suggests customers are spending more overall, but the Southeast Region's average check has stagnated.
Outlet count indicates brand reach and growth. Monitoring it informs expansion strategies and market penetration effectiveness.
Forneria Original has 38 outlets in the Southeast Region, 7 in the Central-West Region, and 2 each in the South and Northeast Regions. The Southeast Region dominates the outlet distribution, indicating a strong regional presence.
Identifying competitors reveals market dynamics. Analyzing cross-visitation patterns informs competitive strategies and customer acquisition efforts.
McDonald's is the top competitor with a 15.63% cross-visitation rate. Other competitors include Cacau Show - Chocolates, Spoleto, Outback Steakhouse, and California Coffee, each with a 6.25% cross-visitation rate. This indicates a significant overlap in customer base with McDonald's.
Traffic workload by hour reveals peak times. Understanding it optimizes staffing, promotions, and resource allocation for efficiency.
Forneria Original experiences peak traffic between 17:00 and 22:00, with the highest workload at 19:00 (60.88%). Traffic is minimal before 11:00. This highlights the need for optimized staffing and resource allocation during peak evening hours.