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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Food Centre performance in the Singapore and how they change over time
See what factors influence Food Centre performance in the Singapore and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Food Centre' competitors in the Singapore
An analysis of Food Centre' competitors in the Singapore
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Food Centre is in the lower 32% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Food Centre's market performance is in the lower 32%, indicating a below average market standing. This means that Food Centre captures less foot traffic compared to its competitors. Performance peers in the same percentile range include Feast Roxy, Moxie, Morinaga Izakaya Restaurant Singapore (もりなが シンガポール 居酒屋), Paradise Biryani SG Changi, Cafe Wabi Sabi Joo Chiat, and MiMi Korean BBQ.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies.
The top competitors for Food Centre, based on customer cross-visitation, are Kopitiam (8.77%) and McDonald's (8.77%). Springleaf Prata Place has 5.26% cross visitation. Lai Heng Fried Kuay Teow & Cooked Food (#02-20) and SOD Cafe both have 3.51% cross visitation. This indicates that customers who visit Food Centre also frequently visit these establishments.
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation.
Food Centre experiences peak traffic workload between 8 AM and 12 PM, with the highest workload at 12 PM (70.04%). Traffic is lowest between 1 AM and 5 AM. This data suggests optimal staffing and resource allocation should focus on the morning and early afternoon hours.
Understanding consumer segments enables targeted marketing, enhancing engagement and ROI.
Women are overrepresented among Food Centre's consumers (Affinity Index 57), while men are highly overrepresented (Affinity Index 137). Gen X are highly overrepresented (Affinity Index 325), while Gen Y (Affinity Index 36) and Gen Z (Affinity Index 27) are underrepresented. This suggests marketing efforts should consider the preferences and behaviors of Gen X and male customers.