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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Dian Xiao Er performance in the Singapore and how they change over time
See what factors influence Dian Xiao Er performance in the Singapore and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Dian Xiao Er is ahead of most brands
Sample of brands in the same percentile
An analysis of Dian Xiao Er' competitors in the Singapore
An analysis of Dian Xiao Er' competitors in the Singapore
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Dian Xiao Er's market performance is at the 56th percentile in Singapore's Cafe & Restaurants industry, indicating an above-average market standing. This means Dian Xiao Er captures more customer traffic than approximately 56% of its competitors. Performance peers in the same percentile include Khao Hom by Rung Mama, Imperial Treasure, Hakka Yu, VIETSEA, POCHA! Korean Street Dining, and Surrey Hills Grocer.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs competitive strategies and marketing efforts.
Dian Xiao Er's top competitors based on customer cross-visitation are Swensen's (6.67%), McDonald's (6.67%), KFC (3.89%), Ya Kun Kaya Toast (3.33%), and Shi Li Fang (3.33%). This indicates that customers who visit Dian Xiao Er also frequently visit these brands, suggesting potential areas for competitive differentiation and marketing focus.
Traffic workload analysis optimizes staffing and resource allocation. Understanding peak hours ensures efficient service and customer satisfaction.
Dian Xiao Er experiences peak traffic workload between 17:00 and 20:00, with the highest workload at 19:00 (71.30%). Traffic is minimal between 0:00 and 10:00 and decreases significantly after 21:00. This data suggests optimal staffing levels should be maintained during peak hours to ensure efficient service.
Understanding consumer segments allows for targeted marketing. Gender and generational insights inform tailored campaigns, improving engagement and ROI.
Dian Xiao Er's customer base shows a higher affinity towards women (Index 113) compared to men (Index 89). Among generations, Gen X shows the highest affinity (Index 130), followed by Gen Y (Index 108), while Gen Z is under-indexed (Index 49). This suggests that marketing efforts could be tailored to appeal more to women and Gen X.