Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Fego Caffe performance in the South Africa and how they change over time
See what factors influence Fego Caffe performance in the South Africa and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Fego Caffe' competitors in the South Africa
An analysis of Fego Caffe' competitors in the South Africa
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Fego Caffe is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's foot traffic share, revealing competitive strength and customer preference within the industry.
Fego Caffe holds a 60th percentile market performance, indicating an average/above average market standing. This suggests a solid customer base and competitive positioning relative to peers like Boesmanland Pub & Grill Loeriesfontein, Stella's, Karoo Smul, BON-AF BERRY FARM, Booba beautea Gateway Mall, and Heartiz Food, which share the same percentile.
Outlet count indicates brand reach and expansion. Growth in outlet numbers reflects business development and increasing market presence.
Fego Caffe has 5 outlets in Western Cape, 3 in Gauteng and KwaZulu-Natal each, and 1 in Mpumalanga and Eastern Cape each. This distribution indicates a stronger presence in Western Cape.
Competitor analysis reveals market dynamics, informing strategies to gain competitive edge and customer loyalty within the Cafe & Restaurant industry.
Fego Caffe shares customers with Mugg & Bean, Milky Lane, Linga Lapa Elula Coffee & Cafe, Nice on Poplar, and Ocean Basket (33.33% cross visitation each). This indicates shared customer preferences and direct competition for foot traffic.
Traffic workload analysis shows peak hours, informing staffing and marketing. Optimizing operations during these times improves customer experience and efficiency.
Fego Caffe experiences peak traffic between 16:00 and 17:00, with lower activity during the night. Staffing and marketing efforts should align with these patterns for optimal efficiency.
Understanding consumer segments informs targeted marketing. Affinity reveals over/under-indexed groups, guiding tailored strategies and relevant campaigns.
Men (Affinity Index: 182%) and Gen X (Affinity Index: 360%) are over-represented among Fego Caffe's consumers. Marketing should leverage these segments high affinity and engagement potential.