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Managing Partner, Global Business Development
See what factors influence Fat Bastard Burrito Co. performance in the Canada and how they change over time
See what factors influence Fat Bastard Burrito Co. performance in the Canada and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Fat Bastard Burrito Co.' competitors in the Canada
An analysis of Fat Bastard Burrito Co.' competitors in the Canada
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Fat Bastard Burrito Co. is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile indicates a brand’s share of foot traffic, revealing its competitive strength and customer preference.
Fat Bastard Burrito Co. holds the 99th percentile, indicating a leading market position in Canada's Cafe & Restaurants industry. This demonstrates strong customer preference relative to competitors like Sardar Ji, Sumaq Iraqi Charcoal Grill, Pizza Nova, Daal Roti, Seau de Crabe Restaurant and White Spot.
Customer satisfaction (CSAT) is crucial, reflecting customer loyalty and directly influencing brand reputation and revenue growth.
Fat Bastard Burrito Co.'s overall CSAT is 79%, a decrease of 1.9pp year-over-year. CSAT in Ontario is 79% (down 2pp), and in Newfoundland and Labrador it is 72% (down 10.4pp). This indicates a need to investigate factors causing satisfaction decline, particularly in Newfoundland and Labrador.
Average check (transaction value) is vital for assessing revenue trends and the effectiveness of upselling or pricing strategies.
The overall average check for Fat Bastard Burrito Co. is CAD 20.6, an 11.6% increase year-over-year. Ontario has an average check of CAD 20.7, British Columbia CAD 17.1, and Newfoundland and Labrador CAD 16.7. This increase suggests positive pricing strategy or increased order value.
Competitor analysis identifies key rivals and cross-visitation patterns, guiding strategies to enhance market share and customer retention.
Tim Hortons (11.84%), McDonald's (9.41%), Subway (4.55%), Popeyes Louisiana Kitchen (4.10%), and Osmow's Shawarma (3.64%) are top competitors for Fat Bastard Burrito Co., based on customer cross-visitation. This suggests these brands attract a similar customer base.
Analyzing consumer segments by gender and generation helps tailor marketing strategies, optimize product offerings, and improve customer engagement.
Women are overrepresented among Fat Bastard Burrito Co.'s customers (affinity index of 67), while Men are highly overrepresented (affinity index of 124). Gen Y (117) and Gen Z (114) show high affinity, while Gen X (65) is underrepresented, suggesting targeted marketing opportunities.