Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Esselunga performance in the Italy and how they change over time
See what factors influence Esselunga performance in the Italy and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Esselunga is right in the middle
Sample of brands in the same percentile
An analysis of Esselunga' competitors in the Italy
An analysis of Esselunga' competitors in the Italy
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Esselunga's market performance is average/above average at the 53rd percentile. This indicates a moderate market presence in the Cafe & Restaurants industry in Italy. Performance peers in the same percentile range include Ristorante Don Giovanni, Farini, Grano, Iari The Vino, Cantina e Cucina, and Trattoria Da Rino.
Competitor analysis identifies key players and customer preferences, informing competitive strategies and differentiation.
Esselunga's top competitors based on cross-visitation are McDonald's (11.76%), Autogrill (9.88%), La Piadineria (4.00%), Burger King (3.06%), and KFC (2.59%). This indicates that customers who visit Esselunga also frequently visit these fast-food and casual dining chains.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
Esselunga experiences peak traffic workload between 7 AM and 7 PM, with the highest traffic around 12 PM (55.52%). Traffic is minimal between midnight and 6 AM, indicating the need for adjusted staffing during off-peak hours.
Understanding consumer segments enables targeted marketing, improving engagement and ROI.
Esselunga's customer base shows a high affinity towards women (87%), while men are over-represented (111%). Gen X is over-represented (120%), while Gen Y (77%) and Gen Z (70%) are under-represented, suggesting targeted marketing opportunities.