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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Encik Tan performance in the Singapore and how they change over time
See what factors influence Encik Tan performance in the Singapore and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Encik Tan is in the lower 37% of brands
Sample of brands in the same percentile
An analysis of Encik Tan' competitors in the Singapore
An analysis of Encik Tan' competitors in the Singapore
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Encik Tan's market performance is in the lower 37%, indicating a below-average market position. This suggests the brand has a smaller share of customer traffic compared to its competitors. Performance peers in the same percentile range include Beach Road Scissors Cut Curry Rice, Tong Xin Ru Yi Traditional Hot Pot, Zhong Hua Steamboat, Caffe Italia Singapore, Five Guys, and Beyond Pancakes.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs competitive strategies and marketing efforts.
Encik Tan's top competitors based on customer cross-visitation are Burger King (5.48%), McDonald's (5.48%), Song Fa Bak Kut Teh (4.11%), Starbucks (4.11%), and LiHO TEA (4.11%). This indicates that customers who visit Encik Tan also frequent these fast-food and beverage chains, suggesting potential areas for competitive differentiation.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to optimize customer service and revenue.
Encik Tan experiences peak traffic workload between 10:00 and 20:00, with the highest workload at 18:00 (62.10%). Traffic is significantly lower during the early morning hours. This data helps optimize staffing levels and resource allocation to meet customer demand effectively throughout the day.
Understanding consumer segments enables targeted marketing. Gender and generational insights inform tailored campaigns, boosting engagement and ROI.
Encik Tan's customer base shows a high affinity for Men (117) and Gen Y (123). Women (80) and Gen X (56) are under-indexed. Gen Z is also under-indexed (81). This suggests marketing efforts should consider the preferences and behaviors of Men and Gen Y to maximize impact.