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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Song Fa Bak Kut Teh performance in the Singapore and how they change over time
See what factors influence Song Fa Bak Kut Teh performance in the Singapore and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Song Fa Bak Kut Teh' competitors in the Singapore
An analysis of Song Fa Bak Kut Teh' competitors in the Singapore
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Song Fa Bak Kut Teh is in the top 2% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's foot traffic share, revealing competitive strength and customer preference in the industry.
Song Fa Bak Kut Teh's MARKET PERFORMANCE is at the 98th percentile, indicating a leading position. This means the brand captures a significant share of customer traffic, demonstrating strong market dominance compared to its peers. Performance peers in similar range: GOPIZZA, VIETSEA, Da Paolo Gastronomia, Domino's Pizza, Jack's Place, POCHA! Korean Street Dining.
Competitor analysis reveals market dynamics. Understanding overlaps in customer base help refine competitive strategies and identify growth opportunities.
Ya Kun Kaya Toast leads with 18.88% cross-visitation, indicating a strong overlap in customer base with Song Fa Bak Kut Teh. Tian Tian Hainanese Chicken Rice (8.67%) and JUMBO Seafood (8.42%) also show significant customer crossover. McDonald's and Shake Shack less so.
Traffic workload analysis optimizes staffing. Understanding peak hours ensures efficient resource allocation and enhanced customer experience during busy times.
Peak traffic workload for Song Fa Bak Kut Teh occurs between 12:00 PM and 7:00 PM, with the highest traffic around 6:00 PM to 7:00 PM (74.18%, 74.29%), while activity is minimal during the early morning hours. Resource allocation should focus on that high activity time.
Consumer insights inform marketing. Understanding demographics and affinity aids targeted messaging, improving engagement and campaign effectiveness.
Women (affinity index of 88) are strongly represented, while men (affinity index of 110) show higher affinity. Gen X (affinity index of 123) and Gen Z (affinity index of 112) are overrepresented compared to Gen Y (affinity index of 90). Marketing can be tailored.