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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence El Fogoncito performance in the Mexico and how they change over time
See what factors influence El Fogoncito performance in the Mexico and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of El Fogoncito' competitors in the Mexico
An analysis of El Fogoncito' competitors in the Mexico
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
El Fogoncito is in the lower 43% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
El Fogoncito's Market Performance is at the 43rd percentile, indicating a below average/lagging position. This suggests the brand captures less foot traffic compared to competitors. Performance peers in the same percentile range include Bagatelle, El Vilsito, Los Compadres Taquerías, La Llorona Cantina, Hudson burgers - Cholula, and Kairaku Metepec.
Identifying top competitors helps refine strategies. Understanding cross-visitation patterns reveals shared customer base and competitive landscape.
El Fogoncito's top competitors, based on customer cross-visitation, are La Casa de Toño (10.43%), Starbucks (6.13%), El Cardenal (4.91%), McDonald's (4.91%), and VIPS (4.29%). This indicates that customers who visit El Fogoncito also frequently visit these brands.
Traffic Workload by hours shows peak times, enabling efficient staffing. Understanding workload distribution ensures optimal service and resource allocation.
El Fogoncito experiences peak traffic workload between 19:00 and 21:00, with the highest workload at 20:00 (47.45%). Traffic is minimal between 02:00 and 05:00. This data helps optimize staffing and resource allocation to meet customer demand during peak hours.
Analyzing consumer segments informs targeted marketing. Understanding gender and generational preferences allows for tailored campaigns and product positioning.
El Fogoncito's customer base shows a high affinity for women (79%), while men are over-represented (118%). Gen X is over-represented (117%), while Gen Y (78%) and Gen Z (74%) are under-represented. This suggests marketing efforts could be tailored to better engage Gen Y and Gen Z.