Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence El Bajío performance in the Mexico and how they change over time
See what factors influence El Bajío performance in the Mexico and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
El Bajío is ahead of most brands
Sample of brands in the same percentile
An analysis of El Bajío' competitors in the Mexico
An analysis of El Bajío' competitors in the Mexico
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
El Bajío's market performance is at the 56th percentile in Mexico's Cafe & Restaurants industry, indicating an average/above average market standing. This means El Bajío is ahead of most brands. Performance peers in the same percentile range include Miamo buffete, Infamous Pizza, Church's Texas Chicken, Taco Naco, Jaipen - Buffet de Sushi y comida Asiática, and Tangente Restaurante.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Higher CSAT often correlates with increased revenue and positive word-of-mouth.
El Bajío's overall customer satisfaction is 73%, a decrease of 6.7 percentage points year-over-year. In the State of Mexico, CSAT is also 73%, with a decrease of 4.4 percentage points. This indicates a need to address factors impacting customer happiness to improve loyalty and brand perception.
Average check reveals spending per customer, crucial for revenue insights. Monitoring trends helps optimize pricing and promotions for increased profitability.
The overall average check for El Bajío is 455.6 MXN, a 3.4% increase year-over-year. In the State of Mexico, the average check is 434.4 MXN, showing no growth. This suggests that while overall spending is up, regional performance varies.
Outlet count indicates brand reach and expansion. Tracking changes informs growth strategy and market penetration effectiveness in the Cafe & Restaurants industry.
El Bajío has 3 outlets in the State of Mexico. This provides a baseline for assessing market presence and potential for expansion within this region.
Competitor analysis identifies key rivals and customer overlap. Understanding cross-visitation informs strategies to attract and retain customers in the Cafe & Restaurants industry.
El Bajío's top competitors based on customer cross-visitation are La Casa de Toño (9.59%), Toks (8.10%), VIPS (6.40%), Starbucks (6.40%), and Bisquets Obregón (4.48%). This indicates that customers who visit El Bajío also frequent these establishments.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to optimize customer experience and operational efficiency.
El Bajío experiences peak traffic workload between 11 AM and 4 PM, with the highest workload at 3 PM (61.38). Traffic is minimal between midnight and 7 AM. This data informs staffing and resource allocation strategies.
Understanding consumer segments by gender and generation informs targeted marketing. Affinity insights guide positioning strategies to resonate with key demographics.
El Bajío's customer base shows a high affinity towards women (86) and men (112). Gen X (130) and Gen Z (125) are overrepresented, while Gen Y (93) is slightly underrepresented. This suggests targeted marketing towards Gen X and Gen Z could be particularly effective.