Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Eat Salad performance in the France and how they change over time
See what factors influence Eat Salad performance in the France and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Eat Salad' competitors in the France
An analysis of Eat Salad' competitors in the France
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Eat Salad is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals competitive strength and customer preference, indicating brand's share of foot traffic within the industry.
Eat Salad holds a leading position with a percentile of 99 in France's Cafe & Restaurants industry. This indicates a strong market presence, placing it in the top 1%. Performance peers in the same percentile range include La Pataterie, Pink Mamma, Sushi Way, Bao, Peppe Pizzeria, and Carnival, suggesting that Eat Salad is among the leading brands in terms of customer preference and market share.
Customer satisfaction (CSAT) reflects loyalty and brand perception, directly impacting revenue and long-term growth through positive word-of-mouth.
Eat Salad's overall customer satisfaction in France is 80%, with a slight decrease of 2.1 percentage points year-over-year. The CSAT score in Metropolitan France mirrors the overall score at 80%, also showing a 2.1 percentage point decrease. While the CSAT remains relatively high, the observed decline suggests a need to investigate potential factors influencing customer experience to maintain and improve satisfaction levels.
Average check reflects spending per customer, indicating pricing strategy effectiveness and customer willingness to invest in the brand's offerings.
Eat Salad's average check in France is 18 EUR, showing a 10.8% increase year-over-year. Metropolitan France mirrors this value, also at 18 EUR. The increase suggests effective pricing strategies or enhanced customer spending per visit. This upward trend indicates a positive development for revenue generation.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and highlighting opportunities for differentiation.
Eat Salad's top competitors based on customer cross-visitation are McDonald's (11.61%), Burger King (6.54%), KFC (2.48%), Quick (2.25%), and Buffalo Grill (2.25%). McDonald's and Burger King have a significantly higher percentage of Eat Salad customers also visiting their locations. Understanding these cross-visitation patterns can help Eat Salad refine its offerings and marketing to retain customers.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to resonate with specific demographics and maximize engagement.
Eat Salad's customer base shows a slightly higher affinity among women (index 105) compared to men (index 95). Among generations, Gen Z shows the highest affinity (index 109), followed by Gen Y (index 102). Gen X is under-indexed (index 89). This suggests Eat Salad appeals more to younger consumers. Marketing strategies can be tailored to resonate with these high-affinity segments.