Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Dunkin' performance in the Pakistan and how they change over time
See what factors influence Dunkin' performance in the Pakistan and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jul – Sep 25
Dunkin' is right in the middle
Sample of brands in the same percentile
An analysis of Dunkin'' competitors in the Pakistan
An analysis of Dunkin'' competitors in the Pakistan
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Dunkin' in Pakistan holds a market performance percentile of 45. This indicates a below average/lagging market position. Its performance peers in the same percentile range include New Zahid Restaurant, Bon appétit, Khan Baba Restaurant, Bar B.Q. Tonight, Su Jing Restaurant, and Carné Steakhouse.
Customer satisfaction (CSAT) reflects brand perception. Tracking CSAT helps identify areas for improvement and gauge customer loyalty.
Dunkin's overall customer satisfaction in Pakistan is 51%, a decrease of 6.2 percentage points year-over-year. Punjab shows the highest CSAT at 59%, while Islamabad Capital Territory has the lowest at 50%. This indicates a need to address customer concerns, especially in Islamabad.
Average check reveals customer spending habits. Monitoring this KPI helps optimize pricing strategies and identify revenue opportunities.
The average check for Dunkin' in Pakistan varies by location. Sindh has an average check of 1.5K PKR, while Punjab's is 1.4K PKR. The overall average check value and its year-over-year change are not available. The average check increased from 1185.90 PKR in June to 2192.31 PKR in August.
Outlet count indicates brand reach. Tracking outlet numbers reveals expansion progress and market penetration within the country.
Dunkin' has a total of 29 outlets in Pakistan. Sindh has the most outlets with 14, followed by Punjab with 11, Islamabad Capital Territory with 3, and Khyber Pakhtunkhwa with 1. This distribution highlights Dunkin's stronger presence in Sindh and Punjab.
Competitor analysis identifies key rivals. Understanding cross-visitation patterns helps refine marketing and customer acquisition strategies.
The top competitors for Dunkin' in Pakistan, based on cross-visitation, are KFC (19.46%), McDonald's (13.42%), Broadway Pizza (7.38%), Pizza Max (6.04%), and OPTP (4.70%). This indicates that customers who visit Dunkin' also frequently visit these fast-food chains.
Traffic workload reveals peak hours. Understanding traffic patterns helps optimize staffing and resource allocation for better service.
Dunkin' in Pakistan experiences peak traffic workload between 17:00 and 22:00, with the highest workload at 21:00 (58.10%). Traffic is lowest between 02:00 and 06:00. This data suggests the need for increased staffing during peak hours to manage customer flow effectively.
Consumer segment analysis informs targeted marketing. Understanding gender and generational preferences helps tailor campaigns for better engagement.
Dunkin's customer base in Pakistan shows a high affinity towards women (91 index) and men (103 index). Gen Y shows an affinity index of 70. This suggests that Dunkin' is more popular among men, while Gen Y is under-indexed.