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Managing Partner, Global Business Development
See what factors influence Dunkin' performance in the Philippines and how they change over time
See what factors influence Dunkin' performance in the Philippines and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Dunkin'' competitors in the Philippines
An analysis of Dunkin'' competitors in the Philippines
Top-5 brands that brand's customers also visit
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Dunkin' is in the top 2% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals brand strength, reflecting customer preference in a competitive industry.
Dunkin' in the Philippines is in the leading position (98th percentile), meaning it captures a significant share of foot traffic. Performance peers include Caca Cat Café, Three Monkeys Brews & Bites, It's a Thai Los Baños, Jin Joo Korean Grill, The Fatted Calf Tagaytay, and House of Döner, all within the same percentile.
Competitor analysis reveals market dynamics. It identifies key players and customer preferences within the industry.
Dunkin' customers in the Philippines also visit Jollibee (37.5%), McDonald's (31.25%), Starbucks (10.94%), Chowking (9.38%), and Burger King (7.81%). This indicates the cross-visitation patterns with major competitors in the cafe and restaurant industry.
Consumer segments are vital for targeting. Understanding gender/generation helps tailor marketing for maximal impact.
Dunkin' consumers in the Philippines show over-representation by male (affinity index 125) and under-representation by female (affinity index 65). Gen X (affinity index 84), Gen Y (affinity index 98), and Gen Z (affinity index 85) are all somewhat under-indexed relative to the average consumer.