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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Domino's Pizza performance in the Thailand and how they change over time
See what factors influence Domino's Pizza performance in the Thailand and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Domino's Pizza is in the top 1% of brands
Sample of brands in the same percentile
An analysis of Domino's Pizza' competitors in the Thailand
An analysis of Domino's Pizza' competitors in the Thailand
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows a brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Domino's Pizza in Thailand holds a leading position, ranking in the top 1% of brands. This strong market performance indicates substantial customer preference relative to competitors. Performance peers like Aroy Dee Pattaya, SUSHI JUBAN Takumi, Toonmun braised beef Rama 3, Issara Restaurant & Bar, BeanBoys and Shelter BKK are in a similar range.
Customer Satisfaction (CSAT) measures happiness and loyalty, revealing if the brand meets or exceeds customer expectations.
Domino's Pizza's overall CSAT in Thailand is 57%, a decrease of 12.7 percentage points year-over-year. However, in Chon Buri Province, CSAT is 74% with a 2.9 percentage point increase. This indicates regional variations in customer experience and satisfaction levels.
Average check reflects customer spending per visit, indicating pricing strategy effectiveness and customer purchase behavior.
The overall average check for Domino's Pizza in Thailand is 349.3 THB, a 13.9% increase year-over-year, indicating customers are spending more per order. Chon Buri Province shows an average check of 277.1 THB, with no growth, suggesting regional spending differences.
Number of outlets indicates brand reach and expansion, revealing market presence and accessibility to customers.
Domino's Pizza has a presence in multiple provinces in Thailand. Nonthaburi Province has 3 outlets, Chon Buri Province has 2, while Pathum Thani, Phra Nakhon Si Ayutthaya, and Samut Prakan Provinces each have 1 outlet. This distribution reveals strategic market coverage.
Competitor analysis identifies key rivals and customer preferences, informing strategies to gain competitive advantage.
Domino's Pizza customers in Thailand also frequently visit Café Amazon (11.54%), KFC (10.58%), McDonald's (6.73%), วราภรณ์ ซาลาเปา (4.81%), and Suki Teenoi (4.81%). This cross-visitation highlights these brands as key competitors influencing Domino's Pizza's market share.
Traffic workload reveals peak hours, helping optimize staffing and resource allocation for better service.
Domino's Pizza in Thailand experiences peak traffic between 17:00 and 19:00, reaching a maximum workload around 18:00 (65.19). Traffic is minimal between midnight and 9:00. This data enables optimized resource management during peak hours.
Understanding segments by Gender and Generation informs marketing, ensuring relevant messaging for different demographics.
Domino's Pizza in Thailand shows high affinity with Men (index 129), and Women (index 58). There's high affinity with Gen X (index 130), followed by Gen Y (index 97), while Gen Z is under-indexed (index 47).