Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Dairy Queen performance in the Panama and how they change over time
See what factors influence Dairy Queen performance in the Panama and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Dairy Queen' competitors in the Panama
An analysis of Dairy Queen' competitors in the Panama
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Dairy Queen is in the lower 39% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Dairy Queen's market performance in Panama is in the lower 39%, indicating a below average/lagging position. This means Dairy Queen captures less foot traffic compared to competitors. Performance peers in similar range: HIDDENS, CasaCasco, Restaurante El Enemigo, Oh-toro Ramen & Sushi, Kanibal Panamá, Starbucks Coffee.
Customer satisfaction reflects brand perception and loyalty, directly impacting revenue and long-term sustainability.
Dairy Queen's overall customer satisfaction in Panama is 74%, a decrease of 6.7 percentage points year-over-year. This indicates a decline in customer happiness. In Panamá Province, CSAT is 70%, also showing a decrease. The CSAT remained at 75% from June to August 2025.
Outlet count indicates brand reach and market penetration, influencing accessibility and brand visibility.
Dairy Queen has 22 outlets in Panama. Most are in Panamá Province (14), followed by Panamá Oeste (3), Colón (2), Chiriquí (1), Herrera (1), and Veraguas (1). This distribution highlights the brand's presence across different regions.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
The top competitors for Dairy Queen in Panama, based on cross-visitation, are McDonald's (36.84%), Nacionsushi (21.05%), KFC (15.79%), Popeyes Louisiana Kitchen (13.16%), and Domino's Pizza (13.16%). This indicates customers who visit Dairy Queen also frequent these establishments.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
Dairy Queen in Panama experiences peak traffic between 11 AM and 8 PM, with the highest workload around 5 PM (63.29%). Traffic is minimal before 9 AM and after 10 PM. This data helps optimize staffing during peak hours.
Understanding consumer segments enables targeted marketing, improving engagement and ROI by tailoring strategies to specific groups.
Dairy Queen's customer base in Panama shows a high affinity among women (89) and men (109). Gen X is overrepresented (321), indicating a strong connection with this generation. These insights can inform targeted marketing campaigns.