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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Cookie Man performance in the India and how they change over time
See what factors influence Cookie Man performance in the India and how they change over time
Available by subscription
Available by subscription
An analysis of Cookie Man' competitors in the India
An analysis of Cookie Man' competitors in the India
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Cookie Man is in the top 10% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows a brand's share of customer traffic, which reflects its competitive strength and customer preference.
Cookie Man holds a leading market position with a percentile of 90, placing it in the top 10% of Cafe & Restaurants brands in India. This high percentile indicates a strong market presence. Performance peers include Krishna Family Dhaba, TCS Think Campus Food Court, The Cobble Street (TCS), Milan Banquet Hall, HiLine Restaurant, Hotel in Hiriyur - Grill Corner is a New Veg & Non-Veg Hotel, all within a similar percentile range.
The number of outlets indicates brand reach and accessibility, influencing market share and revenue potential.
Cookie Man has a presence across several Indian states, with 4 outlets in West Bengal, 3 in Tamil Nadu, 2 each in Karnataka and Gujarat, and 1 each in Maharashtra and Chandigarh. West Bengal accounts for the largest number of outlets, representing 100% of the bar fill percentage.
Understanding competitors helps refine strategies, identify opportunities, and maintain a competitive edge in the market.
Cookie Man's top competitors based on cross-visitation are KFC (25%), Wow! Momo (16.67%), Subway (16.67%), Polar Bear Ice Cream (8.33%), and Ajooba Biryani Centre (8.33%). This indicates that customers who visit Cookie Man also frequent these establishments, suggesting potential areas for competitive analysis and strategic differentiation.
Traffic workload analysis helps optimize staffing, manage resources, and tailor marketing efforts to peak hours.
Cookie Man experiences peak traffic between 10:00 AM and 9:00 PM, with the highest workload observed from 4:00 PM to 6:00 PM. Traffic is significantly lower during the early morning hours (0:00 AM - 8:00 AM), indicating an opportunity to adjust operational strategies.
Analyzing consumer segments enables targeted marketing and positioning by understanding different group preferences.
Cookie Man's customer base shows high affinity among women (84% index) and Gen X (285% index). Women and Gen X consumers are overrepresented. Men (105% index) are represented around average, and Gen Y (81% index) are underrepresented.