Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Columbus Café & Co performance in the Canada and how they change over time
See what factors influence Columbus Café & Co performance in the Canada and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Columbus Café & Co is in the lower 36% of brands
Sample of brands in the same percentile
An analysis of Columbus Café & Co' competitors in the Canada
An analysis of Columbus Café & Co' competitors in the Canada
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile indicates brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Columbus Café & Co's market performance is in the lower 36%, indicating a below average market position. This suggests the brand captures less foot traffic compared to competitors. Performance peers in the same percentile range include Allicious eats, El Mariachi Tacos And Churros, TiKi TiKi on Whyte, Sanjhi Rasoi, Desserto Vaughan, and Twist of India.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. Higher CSAT scores often correlate with increased customer retention.
Columbus Café & Co's overall CSAT is 75%, a 6.8 percentage point increase year-over-year, indicating improved customer satisfaction. Ontario shows a CSAT of 83% with an 8.9 percentage point increase, while Quebec has a CSAT of 72% with a 9.6 percentage point increase. This suggests strong positive trends in customer satisfaction across both provinces.
Average check reveals spending habits, influencing revenue strategies. Monitoring this KPI helps optimize pricing and promotions for increased profitability.
The overall average check for Columbus Café & Co is 12.2 CAD, a 10% increase year-over-year, suggesting customers are spending more per visit. Quebec's average check is 12.7 CAD, while Ontario's is 9.7 CAD. The increase indicates effective upselling or changes in customer purchasing behavior.
Outlet count indicates brand reach and market presence. Tracking this KPI informs expansion strategies and assesses market penetration effectiveness.
Columbus Café & Co has 17 outlets in Quebec and 3 in Ontario. This distribution highlights a stronger presence in Quebec compared to Ontario, suggesting a regional focus in the brand's expansion strategy.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs competitive strategies and marketing efforts.
Columbus Café & Co's top competitors based on customer cross-visitation are Tim Hortons (13.53%), McDonald's (12.03%), Subway (4.51%), Starbucks (3.76%), and Chocolato (3.01%). This indicates a significant overlap in customer base with these brands, particularly Tim Hortons and McDonald's.
Traffic workload reveals peak hours, optimizing staffing and resource allocation. Analyzing hourly patterns enhances operational efficiency and customer experience.
Columbus Café & Co experiences peak traffic between 9 AM and 4 PM, with the highest workload around 4 PM (61.92%). Traffic is minimal during early morning and late-night hours. This data informs staffing and resource allocation to meet customer demand effectively during peak times.
Understanding consumer segments enables targeted marketing. Analyzing gender and generational data optimizes messaging and product offerings for specific groups.
Columbus Café & Co's customer base shows a high affinity among women (index 122) and under-indexed among men (index 83). Gen Z (index 110) and Gen Y (index 108) show high affinity, while Gen X (index 93) is under-indexed. This suggests marketing strategies should focus on female and younger demographics.