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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Citybäcker performance in the Germany and how they change over time
See what factors influence Citybäcker performance in the Germany and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Citybäcker' competitors in the Germany
An analysis of Citybäcker' competitors in the Germany
In Cafés & Restaurants
·Jun – Aug 25
Citybäcker is in the lower 38% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Citybäcker's market performance is at the 38th percentile, indicating a below average market standing. This means Citybäcker captures less foot traffic compared to most competitors. Performance peers in the same percentile range include remos, Brauhaus Ernst August, Wattkieker, Tapas & More, BLN Döner, and Bäckerei-Konditorei Richard Nussbaumer.
Customer satisfaction (CSAT) reflects customer happiness. Higher CSAT scores often correlate with increased loyalty and positive word-of-mouth referrals.
Citybäcker's overall CSAT is 55%, a decrease of 20.3 percentage points year-over-year. This indicates a significant decline in customer satisfaction. In North Rhine-Westphalia, the CSAT is also 55%, reflecting the overall trend.
Average check reveals how much customers spend per visit. Monitoring this KPI helps understand pricing effectiveness and customer spending habits.
Citybäcker's average check is 8.8 EUR, a decrease of 3.3% year-over-year. This suggests customers are spending slightly less per visit. In North Rhine-Westphalia, the average check is also 8.8 EUR.
Outlet count indicates brand reach. More outlets can mean greater market presence and accessibility for customers, driving revenue growth.
Citybäcker has 25 outlets in North Rhine-Westphalia. This indicates the brand's physical presence and distribution network within that region.
Competitor analysis identifies key rivals. Understanding who else customers visit helps refine strategies and improve competitive positioning.
Citybäcker's top competitors based on customer cross-visitation are McDonald's (15.52%), Cafe Extrablatt (9.48%), Malzers Backstube (6.03%), Burger King (4.31%), and Bäckermeister Grobe GmbH & Co. KG (4.31%). This shows where Citybäcker customers also spend their money.
Traffic workload shows peak hours. Knowing when customers visit most helps optimize staffing, promotions, and resource allocation for efficiency.
Citybäcker experiences peak traffic between 9 AM and 12 PM, with the highest workload at 10 AM (60.01%). Traffic is minimal between 8 PM and 5 AM, indicating the need to adjust resources accordingly.
Consumer segments inform targeted marketing. Understanding gender and generational preferences allows for tailored campaigns and product development.
Citybäcker's customer base shows a higher affinity among women (115%) and Gen X (104%). Gen Y (93%) and Gen Z (66%) are under-indexed, suggesting a lower affinity compared to the average consumer. This data can inform targeted marketing strategies.