Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Cinnabon performance in the United States and how they change over time
See what factors influence Cinnabon performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Cinnabon is in the lower 20% of brands
Sample of brands in the same percentile
An analysis of Cinnabon' competitors in the United States
An analysis of Cinnabon' competitors in the United States
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Cinnabon's market performance is in the lower 20%, indicating a critically low market standing. This means Cinnabon captures less foot traffic compared to its competitors. Performance peers in the same percentile: Morning House Korean BBQ 24 Hours. 새벽집, Ruby’s Sourdough Pizza, Cross Bay Diner, Arturo's, Teppanyaki Grill Supreme Buffet, The Cosmic Bean.
Customer satisfaction (CSAT) reflects how happy customers are with their experience, impacting loyalty and brand reputation.
Cinnabon's overall CSAT is 58%, a slight decrease of 0.1 percentage points year-over-year. New York shows a CSAT of 56% with a significant increase of 18.8 percentage points. The CSAT dynamic data shows fluctuations between 51.52% and 62.5% during the reported period.
Outlet count indicates brand reach and market presence, influencing accessibility and brand awareness.
Cinnabon has a varying number of outlets across different states. Texas has the highest number of outlets with 9, followed by California and New York with 3 each. Other states like Florida, Ohio, Wisconsin, and Guam have 2 outlets each.
Identifying top competitors helps understand market dynamics and benchmark performance against key players.
Cinnabon's top competitors based on cross-visitation are McDonald's (15.62%), Starbucks (9.38%), Chick-fil-A (9.38%), Cicis Pizza (9.38%), and Raising Cane's Chicken Fingers (6.25%). This indicates that customers who visit Cinnabon also frequently visit these fast-food and cafe chains.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation.
Cinnabon experiences peak traffic workload between 10 AM and 6 PM, with the highest workload around 12 PM to 5 PM. Traffic is significantly lower during early morning hours (12 AM to 5 AM), indicating the need for adjusted staffing during these times.
Understanding consumer segments allows for targeted marketing and product strategies based on demographics.
Cinnabon's consumer base shows a high affinity towards women (95) and men (104). Gen Z shows a very high affinity (179), Gen Y is around average (101), while Gen X is under-indexed (55). This suggests marketing efforts should focus on Gen Z and Gen Y.