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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Cinnabon performance in the Egypt and how they change over time
See what factors influence Cinnabon performance in the Egypt and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
An analysis of Cinnabon' competitors in the Egypt
An analysis of Cinnabon' competitors in the Egypt
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Cinnabon is in the top 2% of brands
Sample of brands in the same percentile
Market performance reveals brand strength relative to peers, vital for strategic decision-making and competitive positioning.
Cinnabon's market performance is at the 98th percentile, indicating a leading position in Egypt's Cafe & Restaurants industry. This high percentile shows strong customer preference. Performance peers Al Refaei Butcher and Hawawshi, Daily Dose, أكلة سمك Aklet samak, mista restaurant - District 5 Mall, El Karnak, and Gabi share a similar position.
Customer satisfaction (CSAT) reflects customer loyalty and impacts brand perception, crucial for sustainable growth.
Cinnabon's overall customer satisfaction is at 51%, showing a 9.3 percentage point decrease year-over-year. Satisfaction varies by location, with Giza at 59% and Cairo at 53%. A CSAT score of 51% suggests a need to improve customer experience strategies.
Average check (AvgCheck) indicates spending per customer, directly affecting revenue and profitability analysis.
Cinnabon's overall average check is 236.4 EGP, a 10.8% increase year-over-year. In Cairo, the average check is 228.6 EGP. The increase in average check indicates customers are spending more per visit.
Number of outlets signifies market presence and brand accessibility, impacting revenue potential and market share.
Cinnabon has 12 outlets in Cairo, 4 in Giza, and 1 in Ad Dakahliya. The distribution of outlets shows a concentration in Cairo, suggesting a strategic focus on this key market.
Identifying top competitors helps in understanding the competitive landscape and refining strategies for market share.
Cinnabon's top competitors based on cross-visitation are McDonald's (11.57%), KFC (9.92%), Starbucks (8.26%), Second Cup (7.44%), and حجوجة (6.61%). These brands represent alternative choices for Cinnabon's customers.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation to maximize sales.
Cinnabon's peak traffic workload occurs between 9 AM and 11 PM, with the highest traffic workload at 21:00 (60.29%). Understanding these peak hours allows for optimized staffing and promotional efforts.
Cafés & Restaurants