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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Chinese Gourmet Express performance in the United States and how they change over time
See what factors influence Chinese Gourmet Express performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Chinese Gourmet Express' competitors in the United States
An analysis of Chinese Gourmet Express' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Chinese Gourmet Express is in the top 4% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile indicates brand's foot traffic share, reflecting its competitive strength and customer preference within its industry.
Chinese Gourmet Express holds a market performance percentile of 96, positioning it as a leading brand. This signifies a strong market presence, indicating greater customer preference compared to its peers. Competitors like Gimani, JJ Fish & Chicken, Citrus Grill & Lounge, Chanticlear Pizza, El Molcajete, and BREAKWATER share a similar percentile.
Customer satisfaction (CSAT) reveals brand perception, influencing loyalty and repurchase rates. Tracking CSAT helps identify areas for improvement and strengthen customer relationships.
Chinese Gourmet Express demonstrates an overall CSAT of 64%, a 2.1 percentage point increase year-over-year. Satisfaction varies by location; California shows 70% CSAT, while Texas is significantly lower at 38%. This discrepancy highlights the need to investigate the factors driving lower satisfaction in Texas.
Average check reflects customer spending per visit, impacting revenue. Monitoring this KPI helps assess pricing strategies and customer purchasing behavior trends.
The overall average check for Chinese Gourmet Express is $18.10, a 16.8% increase year-over-year. California's average check is $16.30 USD. The dynamic data shows fluctuations in average check throughout the observed period.
Outlet count signifies brand reach and market presence. It reflects expansion strategy and potential revenue streams across different geographic locations.
Chinese Gourmet Express has a total of 29 outlets. California has the highest number of outlets (11), followed by Texas (7). New Jersey (3), Oklahoma (2), and other states like New Mexico, Nevada, New York, Arkansas, Louisiana and Utah (1 each).
Identifying key competitors helps refine competitive strategies. Analyzing customer cross-visitation reveals shared audiences and opportunities for differentiation.
McDonald's (15.91%) is the most frequented competitor by Chinese Gourmet Express customers, followed by Little Caesars Pizza and Burger King (9.09% each). Pho Thiên Long and Sizzler each have a cross-visitation of 4.55%, indicating potential for niche competition.
Traffic workload distribution helps optimize staffing and resource allocation. Understanding peak hours ensures efficient service and minimizes customer wait times.
Traffic workload peaks between 12:00 PM and 5:00 PM, with the highest workload at 5:00 PM (56.20%). Minimal traffic is observed between 12:00 AM and 9:00 AM. Staffing should be adjusted to match these traffic patterns.
Understanding consumer demographics allows for targeted marketing. Gender and generational insights refine messaging and product offerings to resonate with specific groups.
Women show affinity (82) for Chinese Gourmet Express, while Men are over-indexed (117). Among generations, Gen Y exhibits high affinity (127), Gen Z - (97), whereas Gen X is under-indexed (60). This reveals which demographic groups are more or less likely to engage with the brand.