Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence China Express performance in the United States and how they change over time
See what factors influence China Express performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of China Express' competitors in the United States
An analysis of China Express' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
China Express is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance reflects a brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
China Express is a leading brand in the Cafe & Restaurants industry in the United States, with a Market Performance percentile of 99. This indicates a very strong market presence. Performance peers include Genki Izakaya, Boardwalk Billys, SipIT, Pier 8, Pier 6 Rooftop Bar & Restaurant, and Johnny D's Waffles and Benedicts, all within a similar percentile range.
Customer satisfaction (CSAT) indicates how well a brand meets customer expectations, impacting loyalty and repeat business.
China Express has a strong customer satisfaction rating of 76%, up 4.5 percentage points year-over-year. New Jersey shows the highest CSAT at 90%, though with a decrease. California shows the highest CSAT growth at 79%. South Carolina and Texas show decreased CSAT.
Average check is the average amount customers spend per transaction, reflecting pricing strategy and customer spending habits.
The overall average check for China Express is $17.20, a 3% decrease year-over-year. New Jersey has the highest average check at $23.80. Texas has $17.20, California has $16.30. Georgia shows $19.70. The highest average check was observed in June 2025.
The number of outlets indicates brand reach and market penetration, affecting accessibility and revenue potential.
China Express has 19 outlets in California, indicating its strongest presence there. Georgia and New Jersey each have 4 outlets. Maryland, Texas, Indiana, South Carolina and Florida each have 3 outlets. Kentucky and Michigan each have 2 outlets.
Understanding competitors helps refine strategies by identifying direct rivals and customer preferences for those brands.
The top competitors for China Express, based on cross-visitation, are McDonald's (13.59%), Wendy's (5.98%), Burger King (5.43%), Super Seafood Buffet (5.43%), and Popeyes Louisiana Kitchen (4.89%). This indicates a high overlap with customers who also frequent fast-food chains.
Traffic workload reveals peak hours, enabling efficient staffing, inventory management, and targeted promotions.
China Express experiences peak traffic between 11:00 AM and 8:00 PM, with the highest workload at 6:00 PM (58.32%). There is minimal activity between midnight and 10:00 AM. It requires planning for sufficient staffing during peak hours.
Analyzing consumer segments informs marketing by tailoring strategies to resonate with specific demographic groups, enhancing engagement.
China Express's customer base is relatively balanced between women (102 affinity index) and men (98 affinity index). Gen Z shows very high affinity (169 index), while Gen X and Gen Y have lower affinity (89 and 95 index, respectively).