Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Cheogajip performance in the Taiwan and how they change over time
See what factors influence Cheogajip performance in the Taiwan and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Cheogajip is in the top 1% of brands
Sample of brands in the same percentile
An analysis of Cheogajip' competitors in the Taiwan
An analysis of Cheogajip' competitors in the Taiwan
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market Performance reveals brand's competitive strength and customer preference, reflecting its share of foot traffic in the industry.
Cheogajip is a leading brand in Taiwan's Cafe & Restaurants industry, positioned in the top 1% based on Market Performance. This high percentile indicates strong customer preference and market share relative to its competitors. Performance peers include 麥味登, 阿婆壽司, 晚奌｜宵夜｜早餐, Milk Cow BBQ, Market Flavor悅·市集, and 綠野山莊花園餐廳, who share similar or adjacent market positions.
CSAT indicates customer loyalty and brand perception, directly impacting repeat business and positive word-of-mouth referrals.
Cheogajip's overall customer satisfaction (CSAT) is 79%, a decrease of 2.4 percentage points year-over-year. Tainan shows the highest CSAT at 90%, despite a decrease, while Kaohsiung and New Taipei experienced CSAT growth. Taoyuan City and Taichung, however, show decreased CSAT. Addressing satisfaction gaps in specific cities could improve overall CSAT.
Average Check reflects spending per customer, crucial for revenue analysis and informs pricing and upselling strategies.
Cheogajip's overall average check is 487.4 TWD, a 2.4% increase year-over-year. New Taipei leads with an average check of 609.1 TWD. While Taipei, Kaohsiung and Taoyuan City have average check values, Taichung shows the minimum value of average check. Monitoring and potentially adjusting strategies in lower-performing cities might enhance revenue.
Outlet count indicates brand reach and expansion, reflecting investment in growth and market penetration strategies.
Cheogajip has the most outlets in Taipei (8), followed by Taoyuan City and New Taipei (6 each). Taichung has 5 outlets, while Hsinchu and Kaohsiung each have 2. Tainan has a single outlet. Expanding strategically in areas with fewer outlets may boost overall market presence.
Competitor analysis reveals key market rivals and customer preferences, guiding strategic positioning and marketing efforts.
Cheogajip's top competitors based on cross-visitation are McDonald's (6.74%), 起家雞韓式炸雞 (5.06%), MOS Burger (3.93%), Kura Sushi (2.81%), and Starbucks (2.81%). These brands represent alternative dining choices for Cheogajip's customers. Understanding their appeal can inform strategies to retain and attract customers.
Traffic workload shows peak operational times, enabling optimal staffing and resource allocation for better service.
Cheogajip's traffic workload peaks between 16:00 and 19:00, reaching a high of 59.83 at 18:00. Traffic is minimal from midnight to 9:00. Staffing and resource allocation should align with these peak hours to ensure efficient service and customer satisfaction.
Understanding consumer segments enables targeted marketing and positioning, maximizing engagement and brand affinity.
Women exhibit a slightly higher affinity (102) for Cheogajip than men (98). Gen Y shows an affinity index of 95. These affinity indices suggest opportunities for gender and generation-based marketing strategies to deepen engagement with key consumer groups.