Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Chatime performance in the Malaysia and how they change over time
See what factors influence Chatime performance in the Malaysia and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Chatime' competitors in the Malaysia
An analysis of Chatime' competitors in the Malaysia
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Chatime is in the top 14% of brands
Sample of brands in the same percentile
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Chatime's market performance is at the 86th percentile, indicating an above average market standing. This suggests a solid customer base and effective competitive strategy. Peers include 長勝芽菜鸡 WinwinChickenRice, Restoran Qun Kee, Charkata Barbeque Signature @ First World Plaza, ONE MAMAK BISTRO (M) SDN. BHD., OldTown White Coffee Pantai Hospital KL, and Restaurant Evergreen, all within the same 86th percentile.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue. Declining CSAT signals potential issues.
Chatime's overall customer satisfaction (CSAT) is 14%, a decrease of 4.9 percentage points year-over-year, indicating a negative trend. In Selangor, CSAT is 13%, a decrease of 2.9 percentage points. These declines suggest a need to investigate factors affecting customer experience and address potential issues to improve satisfaction.
Number of outlets indicates brand reach and expansion strategy, crucial for assessing market presence and growth potential.
Chatime has a total of 36 outlets in Malaysia. Selangor has the highest number of outlets (16), indicating a strong regional presence. Other states include Penang, Kuala Lumpur, Perak, and Sarawak each with 3 outlets.
Competitor analysis identifies key rivals and customer overlap, informing strategies to differentiate and retain market share.
Chatime's top competitors based on customer cross-visitation are McDonald's (30%), Secret Recipe (20%), and Big Apple Donuts & Coffee (20%). This indicates that customers who visit Chatime also frequently visit these brands. Ayam Gepuk Top Global and Padi House have 10% cross visitation.
Traffic workload reveals peak hours, aiding resource allocation and staffing to optimize customer service and operational efficiency.
Chatime experiences peak traffic workload between 10 AM and 9 PM, with the highest activity between 2 PM and 6 PM. Minimal traffic occurs between midnight and 7 AM, highlighting the need for optimized staffing and resource allocation during peak hours.
Consumer segments identifies key demographics, enabling targeted marketing, product development, and personalized customer experiences.
The Affinity Index reveals that the consumer base is composed by 55% Women and 137% Men. Also, the brand's customers are composed by GenX (380%) and GenY (92%).
Cafés & Restaurants