Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence BananaBro performance in the Malaysia and how they change over time
See what factors influence BananaBro performance in the Malaysia and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of BananaBro' competitors in the Malaysia
An analysis of BananaBro' competitors in the Malaysia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
BananaBro is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals BananaBro's competitive strength and customer preference within the Cafe & Restaurants industry in Malaysia.
BananaBro's market performance is in the top 1% of brands, marking it as a leading brand. This high percentile reflects a strong market presence, indicating significant customer preference compared to competitors such as K Fry Urban Korean, OldTown White Coffee, McDonald's, Mohd Chan Restaurant, Sushi King, and AllAce.
Customer satisfaction reflects brand perception and loyalty, directly influencing repeat business and positive word-of-mouth referrals.
BananaBro's overall customer satisfaction is 85%, reflecting positive customer experiences. Although there's a slight decrease of 0.9 percentage points year-over-year, satisfaction remains high. Kelantan and Malacca show the highest satisfaction (92%), while Kuala Lumpur shows a decrease (-4.1pp).
Average check reflects customer spending habits and pricing strategy effectiveness, indicating revenue generation per transaction.
BananaBro's overall average check is 36 MYR, a decrease of 1.5% year-over-year. Kedah has the highest average check (44.1 MYR). The decrease suggests potential adjustments in menu pricing or customer purchasing behavior.
The number of outlets indicates brand reach and market coverage, reflecting accessibility and potential customer base.
BananaBro has a total of 41 outlets in Malaysia. Selangor has the highest number of outlets (17), indicating a strong presence in that state. Kuala Lumpur follows with 12 outlets, reflecting a significant urban presence.
Identifying top competitors reveals direct market rivals and customer preferences, informing strategic positioning and differentiation.
BananaBro's top competitors based on customer cross-visitation are Antipodean (5.19%), Dzul Satay (4.50%), Sariah Sari Ayam Penyet (4.38%), Virunthu at KL Town (4.34%), and Chye Seng Foo Coffee Shop (4.21%). These brands attract a portion of BananaBro's customer base.
Traffic workload analysis reveals peak hours and customer flow, optimizing staffing, promotions, and resource allocation.
BananaBro's peak traffic workload occurs between 12 PM and 8 PM, with the highest workload around 6 PM (58.42%). There is no traffic from 12 AM to 9 AM. This information can guide staffing and promotional strategies.
Understanding consumer segments allows for targeted marketing, tailored offerings, and enhanced customer engagement based on demographics.
BananaBro's customer base shows a slight over-representation of women (affinity index 103) compared to men (affinity index 97). Among generations, Gen Z is highly over-represented (affinity index 125), followed by Gen Y (affinity index 98), while Gen X is under-represented (affinity index 68).