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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Chao Doi performance in the Thailand and how they change over time
See what factors influence Chao Doi performance in the Thailand and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Chao Doi' competitors in the Thailand
An analysis of Chao Doi' competitors in the Thailand
In Cafés & Restaurants
·Jul – Sep 25
Chao Doi is in the lower 43% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Chao Doi's market performance is in the lower 43%, indicating a below average market standing. This means that Chao Doi captures less foot traffic compared to the majority of its competitors in Thailand's Cafe & Restaurants industry. Performance peers in the same percentile include Polo Fried Chicken (Soi Polo), หมูจุ่มปี้ไม้ & หมูกระทะ ณ หัวโก้งนั่งเล่น, เจซี ก๋วยเตี๋ยวต้มยำภูเก็ต ร้านอาหารฮาลาล ถลาง, Mo-Mo-Paradise (One Bangkok), Zohng Coffee, and TAI ER 太二酸菜鱼(RAMA 9).
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth.
Chao Doi's overall customer satisfaction is 89%, a slight decrease of 1.1 percentage points year-over-year. Chon Buri and Phuket Provinces show high satisfaction (92%) with significant growth, while Songkhla Province shows a decrease to 86%. This suggests regional variations in customer experience that need attention.
Average check reveals customer spending habits, crucial for pricing strategies and revenue optimization.
Chao Doi's overall average check is 106.2 THB, a decrease of 14.3% year-over-year. Chon Buri Province has an average check of 116.3 THB, while Songkhla Province has a lower average check of 77.3 THB. This indicates a decline in customer spending, potentially requiring menu or promotional adjustments.
Outlet count indicates brand reach and expansion, influencing market presence and accessibility.
Chao Doi has the highest number of outlets in Songkhla and Chon Buri Provinces (13 each), followed by Phuket Province (9). Pathum Thani, Nonthaburi, and Rayong Provinces each have 6 outlets. Samut Prakan and Yala Provinces have 5 outlets each. Surat Thani and Nakhon Sawan Provinces have 3 outlets each. This distribution highlights key regions for Chao Doi's operations.
Identifying top competitors helps refine strategies, understand market dynamics, and capture market share.
Chao Doi's top competitors based on customer cross-visitation are Café Amazon (8.40%), Pier 21 (4.20%), ร้านถมราช ข้าวแกงปักษ์ใต้ ขนมจีนเส้นสด (4.20%), KFC (3.36%), and Pupen Seafood Pattaya (3.36%). Café Amazon is the most frequently visited by Chao Doi's customers, indicating a significant overlap in customer base.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency.
Chao Doi experiences peak traffic workload between 10:00 AM and 1:00 PM, with the highest workload at 12:00 PM (52.81%) and 1:00 PM (52.99%). Traffic significantly decreases after 6:00 PM. This data suggests the need for increased staffing and resource allocation during peak hours to manage customer flow effectively.
Understanding consumer segments informs targeted marketing and positioning strategies, maximizing engagement.
Chao Doi's customer base shows a high affinity towards women (123 index), indicating they are overrepresented compared to the average consumer. Men are underrepresented (74 index). Gen X (131 index) and Gen Y (107 index) show high affinity, while Gen Z (21 index) is significantly underrepresented. This suggests marketing should focus on Gen X and Y, and strategies to attract Gen Z should be explored.