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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Chang - Modern Thai Cuisine performance in the Vietnam and how they change over time
See what factors influence Chang - Modern Thai Cuisine performance in the Vietnam and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Chang - Modern Thai Cuisine' competitors in the Vietnam
An analysis of Chang - Modern Thai Cuisine' competitors in the Vietnam
Discover your traffic workload during different times of the day
In Cafés & Restaurants
·Jun – Aug 25
Chang - Modern Thai Cuisine is in the top 1% of brands
Sample of brands in the same percentile
Market performance shows brand's foot traffic share, revealing its competitive strength and customer preference within its industry.
Chang - Modern Thai Cuisine holds a leading position with a market performance percentile of 99 in Vietnam's Cafe & Restaurants industry. This indicates the brand captures a significant share of customer foot traffic compared to peers like Mì Quảng Ếch Bếp Trang, Kohaku Udon & Ramen, Nhà Hàng Hàn Quốc DORAN DORAN, Ram Quang Ngon Restaurant, ỐC DÌ TOÀN, and Ippudo SC VivoCity Japanese Ramen Restaurant, all positioned within the same percentile range.
Identifying key competitors helps understand market dynamics and customer preferences in Vietnam.
Chang - Modern Thai Cuisine's top competitors, based on customer cross-visitation, are Highlands Coffee (10.27%), KFC (7.53%), Phê La (4.79%), Katinat (4.79%), and Phuc Long (4.79%). These brands capture a significant portion of Chang's customer base's secondary visits.
Traffic workload patterns reveal peak hours, enabling efficient staffing and resource allocation.
Peak traffic for Chang - Modern Thai Cuisine occurs between 11 AM and 1 PM, with the highest workload observed at 19:00 (7 PM). Lowest workload is from midnight to 7 AM. The restaurant sees very little traffic before 7 AM and after 9 PM.
Understanding consumer segments enables targeted marketing, improving engagement and ROI.
Chang - Modern Thai Cuisine's customer base shows a higher affinity among women (index 112) and Gen Y (index 110), indicating over-representation. Men (index 91), Gen X (index 84), and Gen Z (index 95) are under-indexed, suggesting areas for focused marketing efforts. These are Affinity Index numbers, not percentages.