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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Chaaye Khana performance in the Pakistan and how they change over time
See what factors influence Chaaye Khana performance in the Pakistan and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Chaaye Khana' competitors in the Pakistan
An analysis of Chaaye Khana' competitors in the Pakistan
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Chaaye Khana is in the top 25% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Chaaye Khana's Market Performance is at the 75th percentile, indicating an average/above average market standing. This means the brand outperforms 75% of its competitors. Peers in a similar range include TKR 4 (74), LalQila (75), Domino's Pizza (76), MEG (76), Monal (76), and Bait Al Arab Mandi (76).
Customer Satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Higher CSAT often correlates with increased sales and positive word-of-mouth.
Chaaye Khana's overall CSAT is 81%, a slight increase of 0.1 percentage points year-over-year. Punjab shows 83% CSAT with a slight decrease, while Islamabad Capital Territory has 71% CSAT but a significant increase of 8 percentage points. This suggests generally positive customer sentiment, with room for improvement in Islamabad.
Average Check indicates the typical amount customers spend per visit, reflecting pricing strategy, menu appeal, and customer spending habits.
The average check in Islamabad Capital Territory is 2.8K PKR, while in Punjab it is 2.5K PKR. There is no growth value provided. The average check varied between 2466.67 PKR and 2729.44 PKR during the observed period.
Number of Outlets indicates brand's reach and market presence. A larger outlet count can lead to greater brand visibility and accessibility for customers.
Chaaye Khana has 17 outlets in Punjab, 5 in Islamabad Capital Territory, and 1 in Sindh. Punjab represents the largest market for the brand in terms of outlet presence.
Identifying key competitors helps understand the competitive landscape, benchmark performance, and refine strategies to attract and retain customers.
Chaaye Khana's top competitors based on customer cross-visitation are Monal (27.21%), McDonald's (7.01%), Savour Foods (6.55%), KFC (5.81%), and Cheezious (5.72%). Monal has a significantly higher cross-visitation rate, suggesting a strong overlap in customer base.
Traffic Workload by hours reveals peak and off-peak times, enabling optimized staffing, resource allocation, and targeted promotions to maximize efficiency.
Chaaye Khana experiences peak traffic workload between 18:00 and 21:00, with the highest workload at 21:00 (67.56). Traffic is significantly lower during the early morning hours, indicating a need for adjusted operational strategies during those times.
Understanding consumer segments allows for tailored marketing, product development, and customer engagement strategies, maximizing relevance and impact.
Women (125%) and Gen Z (184%) show high affinity towards Chaaye Khana, while Men (92%) and Gen Y (78%) are under-indexed. Gen X also shows high affinity (120%). This suggests that marketing efforts should focus on women and Gen Z, while strategies to attract men and Gen Y should be explored.