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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Cha Tra Mue performance in the Thailand and how they change over time
See what factors influence Cha Tra Mue performance in the Thailand and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Cha Tra Mue is right in the middle
Sample of brands in the same percentile
An analysis of Cha Tra Mue' competitors in the Thailand
An analysis of Cha Tra Mue' competitors in the Thailand
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Cha Tra Mue's market performance is at the 54th percentile, indicating an average market standing in Thailand's Cafe & Restaurants industry. This means the brand is performing at an average level compared to its peers. Performance peers in the same percentile: NAMA Japanese and Seafood Buffet, ร้านกิจเจริญ (เจริญ เตี๋ยวแคะ), แป๊ะซีฟู้ด : ราชเทวี, Thai Spices Restaurant, หลงเปาติ่มซำฮ่องกง สาขาถนนปัญญาอินทรา คู้บอน, Scenario Cafe and Hostel.
Competitor analysis identifies key rivals and their customer overlap. This insight informs strategies to differentiate and attract customers.
Cha Tra Mue's top competitors based on customer cross-visitation are Starbucks (9.44%), McDonald's (9.01%), Café Amazon (9.01%), KFC (8.15%), and After You Dessert Café (5.15%). This indicates that customers who visit Cha Tra Mue also frequently visit these brands.
Traffic workload by hour reveals peak and off-peak times. This insight helps optimize staffing and resource allocation for better service.
Cha Tra Mue experiences peak traffic workload between 10:00 AM and 6:00 PM, with the highest workload around 12:00-2:00 PM. Traffic is significantly lower during early morning hours (12:00 AM - 6:00 AM).
Understanding consumer segments allows for targeted marketing. Tailoring strategies to specific demographics improves engagement and ROI.
Cha Tra Mue's customer base shows a high affinity towards women (126 index), indicating they are overrepresented compared to the average consumer. Among generations, Gen Z (125 index) shows the highest affinity, followed by Gen Y (96 index) and Gen X (63 index).