Book a demo—
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Caspian Pizza performance in the United Kingdom and how they change over time
See what factors influence Caspian Pizza performance in the United Kingdom and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Caspian Pizza is in the lower 33% of brands
Sample of brands in the same percentile
An analysis of Caspian Pizza' competitors in the United Kingdom
An analysis of Caspian Pizza' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Caspian Pizza's market performance is in the lower 33% percentile, indicating a lagging position. This means the brand captures less foot traffic compared to competitors. Performance peers in the same percentile range include Stir, Fenous, Dallas Chicken & Pizza, Kings Arms Knowle, Loaf Mcr, and Cozy Trio.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. Higher CSAT generally correlates with better business outcomes.
Caspian Pizza's overall CSAT is 67%, a decrease of 2.1 percentage points year-over-year. CSAT in England is 68%, down 1.8 percentage points. The CSAT trend shows fluctuations, with a low in July 2025 and a peak in August 2025.
Average check reveals how much customers spend per visit, influencing revenue. Monitoring this KPI helps optimize pricing and promotions for profitability.
The overall average check for Caspian Pizza is 12.2 GBP, a decrease of 34.5% year-over-year. The average check in England is also 12.2 GBP. The average check fluctuated between 11.36 GBP and 12.5 GBP during the reporting period.
Outlet count indicates brand reach and market presence. Growth in outlet numbers often signals expansion and increased accessibility for customers.
Caspian Pizza has 22 outlets in England and 1 outlet in Wales. This distribution highlights a strong concentration in England, with a smaller presence in Wales.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs competitive strategies and market positioning.
The top competitors for Caspian Pizza, based on customer cross-visitation, are McDonald's (17.07%), Big John's (9.76%), KFC (7.32%), Nando's (4.88%), and Damascena (4.88%). This indicates a significant overlap in customer base with fast-food chains.
Traffic workload by hour reveals peak and off-peak times, enabling efficient staffing and resource allocation to meet customer demand effectively.
Caspian Pizza experiences peak traffic workload between 17:00 and 19:00, with the highest workload at 18:00 (53.07%). Traffic is minimal between 04:00 and 07:00. This data informs staffing and operational decisions.
Understanding consumer segments by gender and generation enables targeted marketing. Affinity insights inform positioning strategies to resonate with key demographics.
Women have an affinity index of 63, while men have an affinity index of 130. Gen X has an affinity index of 143, while Gen Y has an affinity index of 40. Men and Gen X are overrepresented among Caspian Pizza's customers.