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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Carl's Jr. performance in the Canada and how they change over time
See what factors influence Carl's Jr. performance in the Canada and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Carl's Jr.' competitors in the Canada
An analysis of Carl's Jr.' competitors in the Canada
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Carl's Jr. is in the top 2% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reveals brand's share of foot traffic, showing its competitive strength and customer preference in the industry.
Carl's Jr. holds a leading market performance percentile of 98 in Canada's Cafe & Restaurants industry, placing it in the top 2% of brands. This signifies strong customer preference and a significant competitive advantage. Performance peers within the same percentile range include Jack Le Coq, Petit Potato, Chuck E. Cheese, Punjabi Haveli, TK Ultra Lounge (Fine Indian Cuisine), and Pho City, indicating a cluster of brands with similar market standing.
CSAT measures customer happiness. High CSAT scores correlate with loyalty, positive reviews, and repeat business, driving long-term growth.
Carl's Jr.'s overall customer satisfaction (CSAT) is 86%, an increase of 11.7 percentage points year-over-year, indicating improved customer experiences. Saskatchewan leads with 89% CSAT (up 1.6pp), followed by Alberta at 88% (up 14.8pp). British Columbia lags at 67% (down 2.4pp), suggesting a need for targeted improvement efforts in this region.
Average check reflects spending per transaction, highlighting pricing strategy effectiveness and customer purchasing habits to boost revenue.
Carl's Jr.'s overall average check is 16.8 CAD, a decrease of 11.4% year-over-year, suggesting a change in spending habits or pricing. Saskatchewan has the highest average check at 19.7 CAD, followed by British Columbia at 18.3 CAD and Alberta at 16.1 CAD. The absence of growth values for each region suggests no change in average check compared to the previous year.
Outlet count indicates brand reach and expansion success. More outlets can increase accessibility, brand visibility, and overall market share.
Carl's Jr. has 18 outlets in Canada. Alberta has the most with 13, followed by British Columbia with 4, and Saskatchewan with 1. The distribution indicates a concentration of Carl's Jr. locations in Alberta, suggesting a stronger presence in that province.
Identifying key competitors helps refine strategies. It shows which brands attract similar customers, revealing direct competition and market overlap.
Carl's Jr.'s top competitors based on cross-visitation are Tim Hortons (23.46%), McDonald's (21.40%), A&W Canada (13.99%), Boston Pizza (9.88%), and Wendy's (7.00%). These brands attract a significant portion of Carl's Jr.'s customer base, highlighting their competitive overlap and the need for differentiated offerings.
Understanding traffic workload informs staffing and resource allocation. Matching resources to peak hours ensures smooth operations and customer satisfaction.
Carl's Jr.'s peak traffic workload occurs between 10 AM and 10 PM, with the highest activity around 6 PM (69.89%) and 5 PM (68.74%). There is minimal traffic between midnight and 9 AM. Staffing and resources should be optimized for the afternoon and evening hours to accommodate the high customer volume.
Knowing consumer segments allows targeted marketing, increasing ad relevance and ROI. Tailored messaging boosts engagement and drives customer acquisition.
Carl's Jr.'s customer base shows strong affinity towards men (115 index) compared to women (80 index). Gen X shows very high affinity (170 index), while Gen Y (79 index) and Gen Z (87 index) are under-indexed, indicating a need to tailor marketing towards Gen X and engage younger generations more effectively.