Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Camarão & Cia is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence Camarão & Cia performance in the Brazil and how they change over time
See what factors influence Camarão & Cia performance in the Brazil and how they change over time
Available by subscription
Available by subscription
An analysis of Camarão & Cia' competitors in the Brazil
An analysis of Camarão & Cia' competitors in the Brazil
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Cafés & Restaurants
Market performance percentile reveals a brand's share of foot traffic, reflecting its competitive strength and customer preference in the industry.
Camarão & Cia's MARKET PERFORMANCE is at the 98th percentile, indicating a leading position in the Cafe & Restaurants industry in Brazil. This means the brand outperforms 98% of its peers in terms of market performance. Performance peers in the same range include Café e Cultura Dom Eduard | Cafeteria e Torteria, Padrela, Café da Praça, Letícia, New Esfihas & Pizzas, and Praiano O Rei do Abadejo.
Customer satisfaction (CSAT) reflects brand perception and loyalty, influencing repeat business and positive word-of-mouth, which is crucial for sustainable growth.
Camarão & Cia's overall CSAT is 37%, a 3.1 percentage point increase year-over-year. This indicates improved customer sentiment. The Southeast Region shows a CSAT of 35% with a 9.8 percentage point increase, while the Northeast Region shows 39% CSAT, but a decrease of 11 percentage points. This disparity suggests regional differences in customer experience.
Average check is a key revenue indicator, reflecting customer spending per visit and informing pricing and promotional strategies to maximize profitability.
Camarão & Cia's overall average check is 65.7 BRL, a 27.4% increase year-over-year, indicating customers are spending more per visit. The Southeast Region has an average check of 74 BRL, while the Northeast Region has an average check of 58.2 BRL. This variance could be due to regional pricing differences or menu preferences.
Outlet count signifies market reach and expansion, reflecting brand accessibility and growth potential in different geographic regions.
Camarão & Cia has 23 outlets in the Southeast Region, 20 in the Northeast Region, and 5 in the North Region. The Southeast Region has the highest number of outlets, suggesting a strong presence in that area, while the North Region has the fewest, indicating a potential area for expansion.
Identifying top competitors helps in benchmarking performance, understanding market dynamics, and developing strategies to gain a competitive edge.
Camarão & Cia's top competitors based on cross-visitation are McDonald's (17.07%), Camarada Camarão (9.76%), Subway (9.76%), Mangai (7.32%), and Parmê (4.88%). McDonald's has the highest cross-visitation, indicating a significant overlap in customer base, while Parmê has the least.
Analyzing traffic workload by hours helps optimize staffing, manage resources, and tailor marketing efforts to match peak customer activity times.
Camarão & Cia experiences peak traffic workload between 10:00 AM and 9:00 PM, with the highest activity around 2:00 - 4:00 PM (53.79% - 55.09%). Traffic is minimal between midnight and 7:00 AM. This indicates that the brand's business is heavily concentrated during lunch and dinner hours.
Understanding consumer demographics enables targeted marketing, product development, and personalized experiences, enhancing engagement and brand loyalty.
Camarão & Cia's customer base shows a high affinity among women (index 83) and men (index 114). This suggests an over-representation in the male segment. Gen X consumers exhibit an affinity index of 213. This implies that marketing should be targeted on Gen X.