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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence California Tortilla performance in the United States and how they change over time
See what factors influence California Tortilla performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of California Tortilla' competitors in the United States
An analysis of California Tortilla' competitors in the United States
In Cafés & Restaurants
·Jul – Sep 25
California Tortilla is in the lower 28% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
California Tortilla is in the lower 28% of brands, indicating a below average market performance. This suggests a lagging position compared to competitors like King's Hawaiian Bakery & Restaurant, Flama Llama, Meating Street Seafood & Steakhouse, The Post Sports Bar & Grill, DarSalam Restaurant & Catering, and Brooklyn Pizzeria, all within the same percentile.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. High CSAT scores often correlate with repeat business.
California Tortilla's overall CSAT is 76%, a significant 12.7 percentage point increase year-over-year. Virginia and Pennsylvania show substantial CSAT growth, while South Carolina experienced a slight decrease. Maryland shows moderate growth. The highest CSAT was recorded in June 2025.
Average check reveals spending per customer, crucial for revenue insights. Monitoring trends helps optimize pricing and promotions for increased profitability.
California Tortilla's overall average check is $17.30, a 14.6% decrease year-over-year. Maryland's average check is $15.20, while Pennsylvania's is $15.00. The average check saw a peak in August 2025 at $24.29.
Outlet count indicates brand reach and growth. Tracking distribution helps assess market penetration and expansion effectiveness in different regions.
California Tortilla has 11 outlets in Maryland, 6 in Pennsylvania, 5 in Virginia, 2 in District of Columbia, and 1 each in South Carolina, New Jersey, and West Virginia. Maryland has the highest concentration of outlets.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs competitive strategies and market positioning.
California Tortilla's top competitors based on customer cross-visitation are McDonald's (13.79%), Raising Cane's Chicken Fingers (6.90%), Dunkin' (6.90%), Panda Express (6.90%), and Starbucks (6.90%). McDonald's has the highest overlap in customer base.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to optimize customer service and operational efficiency.
California Tortilla experiences peak traffic workload between 11 AM and 7 PM, with the highest activity around 6 PM (60.26). Traffic is minimal during the late-night and early morning hours.
Understanding consumer segments by Gender and Generation informs targeted marketing and positioning strategies, enhancing engagement and brand relevance.
California Tortilla's customer base shows a high affinity for women (78%), while men are over-represented (121%). Gen X is slightly over-represented (101%), while Gen Y (93%) and Gen Z (83%) are under-represented.