Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence California Tortilla performance in the United States and how they change over time
See what factors influence California Tortilla performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of California Tortilla' competitors in the United States
An analysis of California Tortilla' competitors in the United States
In Cafés & Restaurants
·Jun – Aug 25
California Tortilla is in the top 2% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows a brand’s share of foot traffic, revealing competitive strength and customer preference in the industry.
California Tortilla's market performance is at the 98th percentile, marking it as a leading brand in the Cafe & Restaurants industry. This high percentile indicates a strong market presence compared to its peers, such as NARA Sushi & Hibachi Steakhouse, Collin Street Bakery, PRESSTO!, Pizza Shoppe, Fortunate Son, and Toscano - Draper, all within a similar performance bracket.
Customer satisfaction is crucial as it indicates customer loyalty and directly impacts brand reputation and revenue generation.
Customer satisfaction for California Tortilla shows a positive trend with an overall CSAT of 70%, up 7.5 percentage points year-over-year. Maryland shows the highest CSAT growth, while South Carolina experienced a slight decrease. Virginia and Pennsylvania also show positive growth in customer satisfaction.
Average check is a key performance indicator that measures the average amount customers spend per transaction, influencing revenue.
The average check for California Tortilla is $16.3, a decrease of 24.3% year-over-year. Maryland has the highest average check at $17.5. Virginia's average check is $17.1, while Pennsylvania shows $14.3.
Outlet count indicates brand reach and market penetration, reflecting expansion and accessibility to customers.
California Tortilla has the most outlets in Maryland (11), followed by Pennsylvania (6), Virginia (4), District of Columbia (2), and South Carolina, New Jersey, and West Virginia with 1 each. This distribution highlights its strongest presence in Maryland.
Analyzing competitors is essential for strategic positioning and identifying opportunities to gain a competitive edge.
The top competitors for California Tortilla, based on cross-visitation, are McDonald's (10%), Chick-fil-A (7.78%), Popeyes Louisiana Kitchen (5.56%), Chipotle Mexican Grill (5.56%), and Dunkin' (4.44%). This shows that customers who visit California Tortilla also frequent these brands.
Traffic workload analysis helps optimize staffing and resource allocation to meet customer demand effectively.
Traffic workload for California Tortilla peaks between 11 AM and 8 PM, with the highest traffic observed around 6 PM (65.38). There is minimal to no traffic between midnight and 9 AM.
Analyzing consumer segments informs targeted marketing and positioning strategies by understanding audience characteristics.
California Tortilla's customer base shows a higher affinity among women (77%) and men (121%). Generation Z (206%) shows the highest affinity, followed by Gen Y (90%), and Gen X (75%).