Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Café Van Houtte performance in the Canada and how they change over time
See what factors influence Café Van Houtte performance in the Canada and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Café Van Houtte is in the top 3% of brands
Sample of brands in the same percentile
An analysis of Café Van Houtte' competitors in the Canada
An analysis of Café Van Houtte' competitors in the Canada
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance reflects brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Café Van Houtte's market performance is at the 97th percentile in Canada's Cafe & Restaurants industry, indicating a leading position. This signifies that the brand outperforms 97% of its peers, showing strong market presence and customer preference. Performance peers include The Brothers Indian Street Food, II Terrazzo, Linh Anh Vietnamese Cuisine, % Arabica, Santa Lucia Pizza, and Panera Bread, reflecting similar market standing.
Customer satisfaction is a key indicator of brand loyalty and overall customer experience, directly impacting business performance.
Café Van Houtte's overall customer satisfaction (CSAT) is 69%, a decrease of 7.7 percentage points year-over-year. Quebec shows a CSAT of 69% with a decrease of 7.6pp, while Ontario has a lower CSAT of 56% with a larger decrease of 12.6pp. The downward trend suggests a need to investigate and address factors affecting customer experience to improve satisfaction levels.
Average check is a direct measure of revenue per transaction, reflecting customer spending habits and pricing effectiveness.
The overall average check for Café Van Houtte is CAD 15.9, a 21.6% increase year-over-year. In Quebec, the average check is CAD 15.5 with 0% growth. The increase indicates customers are spending more per visit, potentially due to menu updates or successful upselling strategies, though regional variations exist.
The number of outlets indicates brand reach and market presence, influencing accessibility and customer convenience.
Café Van Houtte has 31 outlets in Quebec and 1 outlet in Ontario. The concentration of outlets in Quebec indicates a strong regional presence, while the limited number in Ontario suggests potential for expansion and increased market coverage in that province.
Identifying key competitors helps in understanding the competitive landscape and benchmarking performance to gain a strategic advantage.
Café Van Houtte's top competitors based on customer cross-visitation are Tim Hortons (15.97%), McDonald's (15.13%), Subway (7.56%), Second Cup Café (5.88%), and Starbucks (5.04%). This data highlights direct competitors for customer traffic, crucial for targeted marketing and competitive strategies.
Understanding traffic workload by hours helps optimize staffing, manage resources, and enhance customer service during peak times.
Café Van Houtte experiences peak traffic workload between 8 AM and 2 PM, with the highest workload around 1 PM (56.11%). Traffic significantly decreases after 5 PM. Staffing and resource allocation should align with these peak hours to ensure optimal customer service and operational efficiency.
Consumer segment analysis helps in tailoring marketing strategies to resonate with specific demographic groups, maximizing engagement.
Café Van Houtte's customer base shows high affinity towards women (96) and men (103). Among generations, Gen X shows 73, Gen Y shows 95 and Gen Z shows 51. This data suggests that the brand resonates more strongly with men than women, while its affinity skews older, especially lower towards younger GenZ consumers.