Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Burgrill performance in the India and how they change over time
See what factors influence Burgrill performance in the India and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Burgrill' competitors in the India
An analysis of Burgrill' competitors in the India
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Burgrill is in the lower 44% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Burgrill's market performance is at the 44th percentile, indicating a below average/lagging position. This means Burgrill captures less foot traffic compared to most competitors. Performance peers in the same percentile range include Hotel Aaradhya Veg Non Veg Family Restaurant, Oh Pondi!, Ebony Casual Diner, J's Jaika, Ahmedia, and Faasos.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth. High CSAT scores are crucial for sustainable success.
Burgrill's overall customer satisfaction is 80%, a decrease of 1.8 percentage points year-over-year. Punjab shows the highest CSAT at 93% with a 16.9 percentage point increase, while Rajasthan has the lowest at 85% with a 12.8 percentage point decrease. This suggests regional variations in customer experience.
Average check reveals customer spending habits, influencing revenue and profitability. Monitoring this KPI helps optimize pricing and promotions.
Burgrill's average check is INR 411.5, a 4% increase year-over-year. Punjab has the highest average check at INR 429, while Haryana's average check is INR 410. The increase indicates customers are spending slightly more per visit.
Outlet count indicates brand reach and market presence. Expansion strategies directly impact revenue and brand visibility across regions.
Burgrill has the most outlets in Punjab (16), followed by Delhi and Haryana (11 each). This distribution highlights key markets for Burgrill, with a strong presence in northern India. Expansion opportunities may exist in states with fewer outlets.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and differentiation efforts for market share growth.
Burgrill's top competitors based on cross-visitation are Hermanos Coffee (18.95%), McDonald's (6.32%), Subway (6.32%), Domino's Pizza (6.32%), and Burger King (5.26%). This indicates customers who visit Burgrill also frequent these establishments, suggesting similar target audiences or occasions.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient operations and customer satisfaction during peak hours.
Burgrill experiences peak traffic between 17:00 and 21:00, with the highest workload at 21:00 (51.38%). Traffic is lowest between 5:00 and 8:00. This data informs staffing and promotional strategies to manage peak demand and optimize resource allocation.
Understanding consumer segments enables targeted marketing, enhancing engagement and brand affinity by tailoring messaging to specific demographics.
Burgrill's customer base shows high affinity towards women (95) and men (102). Gen Y (107) shows the highest affinity, while Gen X (73) and Gen Z (85) are under-indexed. This suggests marketing should focus on Gen Y while also engaging Gen X and Gen Z.