Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Burger Man performance in the India and how they change over time
See what factors influence Burger Man performance in the India and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Burger Man' competitors in the India
An analysis of Burger Man' competitors in the India
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Burger Man is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Burger Man holds a leading market performance percentile of 99 in India's Cafe & Restaurants industry, placing it in the top 1%. This signifies strong customer preference and competitive edge compared to peers like Swathi Hotel and Cafe, PizzaExpress, and others in the 99th percentile.
Customer satisfaction reflects brand perception, influencing loyalty and repeat business, crucial for sustained growth and positive word-of-mouth.
Burger Man's overall customer satisfaction (CSAT) is 88%, a 7.7 percentage point increase year-over-year. Karnataka shows high satisfaction (92%), while Telangana lags (68%). CSAT increased from May to July 2025, suggesting improvements in service or product quality.
Average check is a key performance indicator (KPI) for revenue management, reflecting spending per customer and informing pricing strategies.
Burger Man's average check is INR 481.5, a 1.8% decrease year-over-year. Tamil Nadu has the highest average check at INR 546. Average check fluctuated between May and July 2025, indicating pricing or promotional impacts.
Number of outlets reflects brand reach and market presence, indicating expansion and accessibility for customers in different regions.
Burger Man has 12 outlets in Tamil Nadu, 9 in Karnataka, and 3 in Telangana. The distribution of outlets indicates varied market penetration across these states, potentially guiding further expansion strategies.
Understanding competitors helps refine strategies by identifying overlaps in customer base and opportunities for differentiation.
Burger Man's top competitors based on customer cross-visitation are KFC (6.63%), McDonald's (4.82%), Domino's Pizza (4.22%), Burger King (4.22%), and Dindigul Thalappakatti Restaurant (3.61%). This suggests significant overlap in customer preferences.
Analyzing traffic workload by hours helps optimize staffing and resource allocation to match peak demand and improve operational efficiency.
Burger Man experiences peak traffic between 5 PM and 8 PM, with the highest workload at 8 PM (59.56%). Traffic is minimal between 3 AM and 8 AM. This data helps optimize staffing during peak hours.
Analyzing consumer segments by gender and generation enables targeted marketing, tailored products, and effective positioning strategies.
Women are overrepresented in Burger Man's customer base (affinity index 132), while men are underrepresented (affinity index 89). Gen Y and Gen Z have high affinity (105 each), while Gen X is underrepresented (affinity index 68).