Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Burger Man performance in the India and how they change over time
See what factors influence Burger Man performance in the India and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Burger Man' competitors in the India
An analysis of Burger Man' competitors in the India
In Cafés & Restaurants
·Jul – Sep 25
Burger Man is right in the middle
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Burger Man's market performance is at the 48th percentile, indicating a below average/lagging position in India's Cafe & Restaurants industry. This suggests the brand has a smaller market share compared to competitors. Performance peers in the same percentile range include SHEBA MANDHI, Goli Vada Pav, Arippa, Manas Resto Lounge, SERAI FAMILY SKYDINE (MIRA ROAD), and Every morning cartel.
Customer satisfaction (CSAT) reflects brand perception and loyalty, directly impacting retention and revenue growth. High CSAT scores indicate a strong brand reputation.
Burger Man's overall CSAT is 92%, a significant 11.7 percentage point increase year-over-year, indicating improved customer sentiment. Karnataka shows the highest CSAT at 93%, followed by Tamil Nadu (90%) and Telangana (84%). The CSAT trend decreased from 93.43% in June to 88.31% in August 2025.
Average check (transaction value) indicates customer spending habits and pricing power. Monitoring this KPI helps optimize menu pricing and promotional strategies.
Burger Man's overall average check is INR 510.8, a 7.2% increase year-over-year, suggesting customers are spending more per visit. Telangana has the highest average check at INR 593.3, followed by Tamil Nadu (INR 589.2) and Karnataka (INR 400). The average check increased from INR 462.81 in June to INR 685.19 in August 2025.
Outlet count reflects brand reach and expansion strategy. Tracking outlet distribution helps assess market penetration and identify growth opportunities.
Burger Man has the most outlets in Tamil Nadu (17), followed by Karnataka (11) and Telangana (4). This distribution indicates a stronger presence in Tamil Nadu compared to the other two states. There is no growth data available for the number of outlets.
Competitor analysis identifies key rivals and their market share, informing competitive strategies and differentiation efforts to attract and retain customers.
Burger Man's top competitors based on cross-visitation are KFC (6.94%), McDonald's (6.25%), Domino's Pizza (4.86%), Dindigul Thalappakatti Restaurant (4.86%), and Burger King (4.17%). This indicates that customers who visit Burger Man also frequently visit these fast-food chains.
Traffic workload analysis reveals peak hours and customer flow patterns, enabling efficient staffing, resource allocation, and targeted marketing campaigns.
Burger Man experiences peak traffic workload between 17:00 and 21:00, with the highest workload at 20:00 (60.45%). Traffic is minimal between 0:00 and 8:00. This data suggests that Burger Man should optimize staffing and promotions during peak hours to maximize sales.
Analyzing consumer segments by Gender and Generation informs targeted marketing and positioning strategies, optimizing engagement and brand resonance.
Burger Man's customer base shows a higher affinity among women (index 127) compared to men (index 88). Among generations, Gen Y (index 110) and Gen Z (index 106) show higher affinity compared to Gen X (index 38). This suggests marketing efforts should focus on these over-represented segments.