Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Burger King performance in the Estonia and how they change over time
See what factors influence Burger King performance in the Estonia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Burger King is ahead of most brands
Sample of brands in the same percentile
An analysis of Burger King' competitors in the Estonia
An analysis of Burger King' competitors in the Estonia
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Burger King in Estonia holds a market performance percentile of 64, indicating an average/above average market standing. This means Burger King attracts more customers than many competitors. Performance peers in the same percentile range include Beer & Barrel, Waf Pehme Jäätis, Margherita Pizzeria & Trattoria, MERE RESTO, Odessa and Alexela.
Customer satisfaction reflects brand perception and loyalty, directly impacting revenue and long-term sustainability.
Burger King's overall customer satisfaction in Estonia is 47%, a decrease of 10.9 percentage points year-over-year. Tartu County shows higher satisfaction (58%) with a 10.8 percentage point increase, while Harju County shows lower satisfaction (46%) with a 13.6 percentage point decrease. This suggests regional differences in customer experience.
Average check reveals customer spending habits, crucial for pricing strategies and revenue forecasting.
The overall average check for Burger King in Estonia is 11.5 EUR, a 6.4% increase year-over-year. Harju County shows an average check of 11.7 EUR with no growth. The average check varied between 9.29 EUR and 13.79 EUR during the observed period, indicating fluctuating spending habits.
Outlet count indicates market presence and accessibility, influencing brand reach and customer convenience.
Burger King has 8 outlets in Harju County and 2 outlets in Tartu County, showing a stronger presence in Harju County. This distribution highlights the brand's focus on specific regions within Estonia.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Burger King's top competitors in Estonia, based on cross-visitation, are Hesburger (25%), McDonald's (23.33%), Vapiano (8.33%), Peetri Pizza (6.67%), and Restoran Olde Hansa (6.67%). This indicates that customers who visit Burger King also frequently visit these brands.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer service.
Burger King in Estonia experiences peak traffic between 11:00 and 20:00, with the highest workload at 16:00 (60.51). Traffic is minimal between 0:00 and 10:00. This data helps optimize staffing and resource allocation during peak hours.
Understanding consumer segments enables targeted marketing, improving engagement and brand resonance.
Burger King's customer base in Estonia shows a higher affinity among women (76%) and men (119%). Gen Y (130%) shows the highest affinity, while Gen X (69%) and Gen Z (67%) are under-indexed. This suggests targeted marketing towards Gen Y and understanding the preferences of Gen X and Gen Z.