Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Buddy's performance in the Philippines and how they change over time
See what factors influence Buddy's performance in the Philippines and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Buddy's' competitors in the Philippines
An analysis of Buddy's' competitors in the Philippines
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Buddy's is in the top 4% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Buddy's holds the 96th percentile, positioning it as a leading brand in the Philippines' Cafe & Restaurants industry. This means Buddy's outperforms 96% of its peers, indicating strong market share and customer preference. Performance peers in the same percentile are 6+ RESTAURANT, mr.KIM B.B.Q GOODLIFE B2B INC., X Wave Specialty Coffee, Vizco's, Black Smokehaus, and Andy'S Famous Batangas Lomi & Bulalo.
Customer Satisfaction is vital to gauge loyalty and predict future growth based on customer experiences with the brand.
Buddy's overall customer satisfaction (CSAT) is 73%, a 2.7 percentage point increase year-over-year. Metro Manila shows a CSAT of 73% with a decrease of 3.6 percentage points, while Calabarzon shows 71% with a significant increase of 9.5 percentage points. The dynamic CSAT data shows fluctuations between 63.16% and 82.35% from May to July 2025.
Tracking outlet count indicates expansion and market penetration, reflecting business growth and reach.
Buddy's has 7 outlets in Calabarzon and 7 outlets in Metro Manila during the reporting period. There is no growth value provided for the regions.
Analyzing competitors shows market dynamics and identifies key players impacting brand performance and customer choices.
Buddy's top competitors based on customer cross-visitation are Jollibee (21.88%), McDonald's (15.62%), and Starbucks (9.38%). Pho Hoa and Nanyang both have a cross-visitation rate of 6.25%. This indicates that customers who visit Buddy's also frequently visit these competitor locations.
Understanding traffic workload helps optimize staffing and resource allocation during peak hours.
Buddy's experiences peak traffic workload between 17:00 and 19:00, with the highest workload at 18:00 (71.18%). Traffic is minimal during the early morning hours (0:00-8:00). This data suggests focusing resources and staffing during the evening peak hours.
Segment analysis informs targeted marketing, improving engagement by understanding audience demographics.
Buddy's consumer base shows high affinity among women (index of 149) and Gen X (index of 146). Gen Z also shows an affinity (index of 111). Gen Y are under-indexed (index of 73), suggesting a need to tailor strategies to better engage this segment. Men affinity is also under-indexed (index of 65).