Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Broccoli Pizza & Pasta performance in the Saudi Arabia and how they change over time
See what factors influence Broccoli Pizza & Pasta performance in the Saudi Arabia and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Broccoli Pizza & Pasta' competitors in the Saudi Arabia
An analysis of Broccoli Pizza & Pasta' competitors in the Saudi Arabia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Broccoli Pizza & Pasta is in the top 5% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile indicates a brand's share of foot traffic, reflecting its competitive strength and customer preference.
Broccoli Pizza & Pasta holds a leading market performance at the 95th percentile, placing it among the top brands in Saudi Arabia's Cafe & Restaurant industry. This high percentile indicates strong customer preference compared to competitors like AL MAMLAKA Social Dining, Maza Broasted, Benihana, White Ribbon الربطة البيضاء, Alharik - عالحارك, and بوزن, which share a similar percentile range.
Customer satisfaction (CSAT) measures customer happiness, impacting loyalty and brand perception. Higher CSAT often correlates with increased revenue.
Overall customer satisfaction for Broccoli Pizza & Pasta in Saudi Arabia is 56%, a decrease of 20.8 percentage points year-over-year. 'Asir Province shows 62% satisfaction, while Riyadh Region is at 55%, and Ḥa'il Province shows 42% satisfaction. The trend indicates a need to investigate and address declining satisfaction levels, particularly in Riyadh and 'Asir. Ḥa'il Province shows increased satisfaction.
Average check reflects customer spending per visit and influences revenue. Monitoring trends helps optimize pricing and promotions.
The overall average check for Broccoli Pizza & Pasta in Saudi Arabia is 65.6 SAR, a 69% decrease year-over-year. 'Asir Province has an average check of 79.2 SAR with no growth. This significant decrease in the overall average check warrants investigation into potential causes such as pricing changes or promotional impacts.
Outlet count indicates brand reach and growth. Expansion can increase market presence and revenue potential.
Broccoli Pizza & Pasta has 4 outlets in Riyadh Region, 3 in 'Asir Province, and 1 each in Al-Bahah, Tabuk, and Ḥa'il Provinces. The distribution highlights a concentration in Riyadh and 'Asir, with opportunities for further expansion in other regions.
Competitor analysis identifies key players and their market share, informing strategies to gain a competitive edge.
McDonald's (18.81%), KFC (10.89%), Kudu (10.89%), Dunkin' (8.91%), and Al Baik (7.92%) are the top competitors that Broccoli Pizza & Pasta customers also visit. This cross-visitation data suggests these brands cater to similar customer preferences, indicating direct competition for market share.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation for optimal service.
Traffic workload for Broccoli Pizza & Pasta is highest between 6 PM (18:00) and 10 PM (22:00), peaking at 58.35% at 10 PM (22:00). Traffic is minimal between 3 AM (03:00) and 7 AM (07:00). Staffing should be prioritized during peak hours to handle customer demand efficiently.
Understanding consumer demographics helps tailor marketing efforts, improving engagement and ROI by targeting specific needs.
Women are overrepresented among Broccoli Pizza & Pasta's consumers, with an affinity index of 68.00. Men also show an affinity, with an index of 113.00. Gen X exhibits very high affinity index of 654. These affinity values help in understanding the preferences and composition of brand consumers.