Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence 본죽 performance in the South Korea and how they change over time
See what factors influence 본죽 performance in the South Korea and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of 본죽' competitors in the South Korea
An analysis of 본죽' competitors in the South Korea
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
본죽 is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance shows a brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
본죽, with a Market Performance percentile of 99, is a leading brand in the Cafe & Restaurants industry in South Korea. This high percentile indicates a dominant market position relative to its competitors, including peers like Go-og, Yeonhwa dupbab [Fusion Korean Rice Bowl], เมียงดงร้านอาหาร ไทย24 | Myeongdong Restaurant thai24 | 명동맛집 태국음식점 타이24, Artist Bakery, 명품해물탕조개구이, and Halal Korean Restaurant (Home Cooked Meal Gim Soensaeng, all within a similar percentile range.
Number of Outlets indicates brand reach and market presence. It reflects expansion strategy and potential for market penetration in different regions.
본죽 has a significant presence in South Korea, particularly in Gyeonggi with 112 outlets. Other regions include South Chungcheong (33), North Chungcheong (29), South Gyeongsang (27), North Gyeongsang (25) and Jeonbuk State (22). This distribution highlights the brand's established network across various states, with Gyeonggi being the primary market.
Competitor analysis identifies key players and their customer overlap, informing strategies to differentiate and retain market share.
본죽's top competitors include Starbucks (18.69% cross-visitation), Kyochon (5.61%), 컴포즈커피 (4.67%), BHC치킨 (4.67%), and McDonald's (4.67%). Starbucks has a significantly higher cross-visitation rate, suggesting a strong overlap in customer base. This indicates that 본죽 customers also frequently visit Starbucks.
Traffic Workload reveals peak hours. Understanding customer traffic patterns enables efficient resource allocation and optimized staffing during busy periods.
본죽 experiences peak traffic workload between 9 AM and 8 PM, with the highest activity around 12 PM (53.38%), 1 PM (51.54%), and 6 PM (50.05%). This data suggests that 본죽 is busiest during lunch and dinner hours. Staffing and promotions should align with these peak times to maximize efficiency.
Consumer segments inform targeted strategies. Affinity reveals segment engagement, guiding personalized messaging and product development for higher ROI.
본죽's customer base shows a high affinity towards women (97%) and men (102%). Among generations, Gen X is over-represented (143%), while Gen Y (79%) and Gen Z (79%) are under-represented. These values suggest that brand might want to make sure they are reaching the younger audience.