Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence BoboQ performance in the Germany and how they change over time
See what factors influence BoboQ performance in the Germany and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
BoboQ is in the top 4% of brands
Sample of brands in the same percentile
Search among the top brands by number of locations
An analysis of BoboQ' competitors in the Germany
An analysis of BoboQ' competitors in the Germany
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing competitive strength and customer preference in the industry.
BoboQ's market performance is at the 96th percentile, indicating a leading position in the German Cafe & Restaurants industry. This signifies a strong customer preference relative to competitors like Strandbistro Lobster, Restaurant Saloniki, Im Goldenen Kessel, Our Place - Barbecue & Cocktailhouse, Domäne Mechtildshausen, and Restaurant Athene which are at similar percentile.
Customer satisfaction (CSAT) reflects customer loyalty and predicts future growth, guiding improvements in service and offerings.
BoboQ's overall customer satisfaction is 65%, down 8.2 percentage points year-over-year. Mecklenburg-Vorpommern shows high CSAT (83%), while Schleswig-Holstein has lower CSAT (53%). The dynamic CSAT data shows fluctuations between May and July 2025, indicating areas for service improvement.
Number of outlets reflects brand reach and expansion, indicating growth strategy and market penetration.
BoboQ has outlets in Mecklenburg-Vorpommern (3), Schleswig-Holstein (3) and North Rhine-Westphalia (2) states in Germany. Outlet presence in the Mecklenburg-Vorpommern and Schleswig-Holstein is equal.
Competitor analysis identifies key players and visitation patterns, informing competitive strategy and market positioning.
BoboQ's top competitors based on customer cross-visitation are Starbucks (6.67%), McDonald's (6.67%), Burger King (6.67%), Block House (3.33%) and Aran Kebab (3.33%). This indicates shared customer base and potential for targeted promotions.
Traffic workload analysis reveals peak hours, enabling optimized staffing, resource allocation, and customer experience.
BoboQ experiences peak traffic workload between 11 AM and 6 PM, with the highest workload around 4 PM (29.93%). Night hours are considerably slow. Staffing and resource allocation should be optimized to accommodate peak hours.
Understanding consumer segments enables targeted marketing and positioning strategies to maximize reach and relevance.
BoboQ customers show high affinity for women (index 118) and Gen Y (index 170). This indicates a strong preference of these segments for the brand. Men (index 89) and Gen X (index 72) are under-indexed among BoboQ's consumers.