Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Biryani Blues performance in the India and how they change over time
See what factors influence Biryani Blues performance in the India and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Biryani Blues' competitors in the India
An analysis of Biryani Blues' competitors in the India
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Biryani Blues is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Biryani Blues' market performance is at the 57th percentile, indicating an average/above average market standing. This means the brand performs better than many competitors in the Cafe & Restaurants industry in India. Performance peers in the same percentile are Vivaha Bhojanambu, Girl friend mandi restaurant, GREENCHILLYZ, Chulbul Dhaba, Phurr, and Pathirakozhi Restaurant.
Customer satisfaction (CSAT) reflects customer happiness. Higher CSAT scores often correlate with increased loyalty and positive word-of-mouth referrals.
Biryani Blues has an overall CSAT of 82%, a 2.5 percentage point increase year-over-year, indicating improved customer happiness. Delhi shows the highest CSAT at 93%, while Uttar Pradesh has the lowest at 51%. There is a downward trend in CSAT from June to August 2025.
Average check (Avg Check) indicates how much customers spend per order. Monitoring this KPI helps optimize pricing strategies and identify revenue growth opportunities.
The overall average check for Biryani Blues is 590.8 INR, a 14.8% increase year-over-year, suggesting customers are spending more per order. Bihar has the highest average check at 630.4 INR. There is a decrease in average check from June to August 2025.
Number of outlets reflects brand's reach. Tracking outlet distribution helps assess market penetration and identify expansion opportunities.
Biryani Blues has the most outlets in Delhi (22), followed by Haryana (19) and Uttar Pradesh (16). This distribution indicates a strong presence in Northern India, with potential for expansion in other regions.
Competitor analysis identifies key players. Understanding cross-visitation patterns helps refine marketing strategies and capture market share.
The top competitors for Biryani Blues, based on customer cross-visitation, are KFC (21.12%), Burger King (8.56%), Haldiram's (8.02%), Bikanervala (6.68%), and Pizza Hut (5.88%). This indicates that Biryani Blues' customers also frequent fast-food chains and other Indian restaurants.
Traffic workload reveals peak hours. Understanding traffic patterns helps optimize staffing and resource allocation for better customer service.
Biryani Blues experiences peak traffic workload between 11:00 AM and 10:00 PM, with the highest traffic workload at 8:00 PM (57.13%). Traffic is lowest between 2:00 AM and 6:00 AM.
Consumer segments help tailor marketing. Understanding demographics allows targeted campaigns and personalized customer experiences.
Women (77%) are overrepresented among Biryani Blues' consumers, while men (111%) are underrepresented. Gen X (104%), Gen Y (99%), and Gen Z (110%) all show relatively high affinity, with Gen Z being the most overrepresented.