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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Big Stop performance in the Canada and how they change over time
See what factors influence Big Stop performance in the Canada and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Big Stop is right in the middle
Sample of brands in the same percentile
An analysis of Big Stop' competitors in the Canada
An analysis of Big Stop' competitors in the Canada
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Big Stop's market performance is at the 45th percentile, indicating a below average/lagging position in the Cafe & Restaurants industry in Canada. This means that Big Stop captures less foot traffic compared to many competitors. Performance peers in the same percentile range include Plaza Premium Lounge, Coop's Chicken & Smash Burgers, Pampa Brazilian Steakhouse, Jimmy The Greek, Dil Tak Indian Cuisine and Bar, and Jugo Juice.
Competitor analysis identifies key rivals and their customer overlap, informing competitive strategies.
The top competitors for Big Stop, based on cross-visitation, are Tim Hortons (26.74%), McDonald's (20.33%), Subway (9.75%), A&W Canada (8.91%), and Wendy's (6.96%). This indicates that a significant portion of Big Stop's customers also visit these brands, highlighting the need to differentiate and retain customers.
Traffic workload shows peak hours, helping optimize staffing and resource allocation for better service.
Big Stop experiences peak traffic workload between 10 AM and 6 PM, with the highest workload around 1 PM. Traffic is minimal during the early morning hours (12 AM to 6 AM). This information can be used to optimize staffing levels and resource allocation to meet customer demand during peak hours.
Consumer segments help tailor marketing by understanding demographics, improving engagement and ROI.
Big Stop's customer base shows a higher affinity towards women (77%) and men (118%). Among generations, Gen X is overrepresented (165%), while Gen Y (62%) and Gen Z (42%) are underrepresented. This suggests that Big Stop appeals more to Gen X and women, indicating opportunities to target Gen Y and Gen Z with tailored marketing strategies.