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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Big Bread performance in the Netherlands and how they change over time
See what factors influence Big Bread performance in the Netherlands and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Big Bread' competitors in the Netherlands
An analysis of Big Bread' competitors in the Netherlands
In Cafés & Restaurants
·Jun – Aug 25
Big Bread is in the top 3% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market Performance reveals brand's share of foot traffic, showing competitive strength and customer preference, and its relative market position.
Big Bread's Market Performance is at the 97th percentile, indicating a leading position in the Cafe & Restaurants industry in the Netherlands. This means Big Bread outperforms most competitors in attracting customers. Performance peers in similar range: Restaurant De Rheezerbelten, Proeflokaal Arendsnest, Sherpa Restaurant, Restaurant 't Vosje, Wolfsend, 't Pannekoekhuis Ugchelen.
Customer Satisfaction (CSAT) reflects customer contentment, affecting loyalty and brand reputation, crucial for sustainable growth and positive word-of-mouth.
Big Bread's overall CSAT is 69%, reflecting moderate customer contentment. However, a year-over-year decrease of 6.7 percentage points suggests declining satisfaction. Monitoring CSAT trends and addressing concerns is essential to improve customer loyalty and brand perception.
Average Check reveals spending per customer, reflecting menu pricing, order habits, and upselling effectiveness, vital for revenue and profitability analysis.
Big Bread's average check is 16 EUR, a 22.5% increase year-over-year. This indicates customers are spending more per visit, possibly due to price adjustments, changed order preferences, or successful upselling strategies, contributing to higher revenue per transaction.
Number of Outlets indicates brand's market presence and expansion, vital for assessing market reach, brand accessibility, and growth trajectory.
Big Bread has 16 outlets in the Netherlands. This indicates a moderate level of market presence. Stable outlet numbers suggest focus on optimizing existing locations rather than aggressive expansion during the measured period.
Identifying top competitors by cross-visitation reveals direct rivals and shared customer base, essential for strategic benchmarking and competitive advantage.
McDonald's is the top competitor with 17.65% cross-visitation. De Merckt, Foodmaster, Bregje, and Bagels & Beans each have 5.88% cross-visitation. Understanding shared customer behavior with these brands is crucial for Big Bread's competitive strategy.
Traffic Workload distribution throughout the day shows peak hours, essential for staffing, inventory, and promotion planning to optimize resource allocation.
Big Bread's peak traffic workload occurs between 16:00 and 18:00, reaching 62.05% at 18:00. The lowest traffic is between midnight and 10:00. Optimizing staffing and resource allocation to meet demand during peak hours is important.
Consumer segments inform marketing strategies. Gender and Generation affinities reveal targeting potential, enabling customized campaigns and product positioning.
Women are overrepresented at Big Bread (85) relative to the average consumer, while men are significantly overrepresented(109). Gen Y shows high affinity (118). Gen X (86) and Gen Z (85) are underrepresented. Marketing can focus on attracting Gen X and Z.