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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Betos performance in the Argentina and how they change over time
See what factors influence Betos performance in the Argentina and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Betos is right in the middle
Sample of brands in the same percentile
An analysis of Betos' competitors in the Argentina
An analysis of Betos' competitors in the Argentina
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Betos' market performance is at the 49th percentile, indicating a below average/lagging position. This means Betos captures less foot traffic than the majority of its competitors. Performance peers in the same percentile range include Milanno - Amor x la Milanesa, Baum serrano, Antojo’s, Florida Garden, Container Bar, and Bodegon Devoto.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. Higher CSAT often correlates with repeat business.
Betos' overall CSAT is 61%, a 3.9 percentage point increase year-over-year. Mendoza shows the highest CSAT at 92%, while Buenos Aires has the lowest at 45%. This indicates varying customer experiences across different states, with significant improvement opportunities in Buenos Aires and Río Negro Province.
Average check (transaction value) indicates spending per customer, crucial for revenue growth and profitability analysis. Higher average check boosts revenue.
Betos' overall average check is 19.7K ARS, a 45.2% increase year-over-year. Neuquén Province has the highest average check at 21.9K ARS. This suggests increased customer spending, particularly in Neuquén Province, driving revenue growth.
Outlet count reflects brand reach and market presence. More outlets can increase accessibility and brand visibility, driving revenue and market share.
Betos has 21 outlets in Córdoba Province, the highest concentration. Buenos Aires and Neuquén Province each have 6 outlets. This distribution highlights Córdoba Province as a key market for Betos, with potential for expansion in other regions.
Identifying key competitors helps understand the competitive landscape, informing strategies to gain market share and differentiate the brand.
Betos' top competitors based on cross-visitation are McDonald's (10.90%), Grido Helado (3.85%), El Club de la Milanesa (3.85%), Burger King (3.85%), and Café Martínez (3.21%). McDonald's has significantly higher cross-visitation, indicating a strong overlap in customer base.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation to optimize customer experience and service delivery.
Betos experiences peak traffic between 8 PM and 10 PM, with the highest workload at 9 PM (55.11%). Traffic is lowest between 2 AM and 7 AM. This data informs staffing and resource allocation to meet customer demand during peak hours.
Understanding consumer demographics enables targeted marketing, product development, and personalized experiences, improving engagement and brand loyalty.
Women have an affinity index of 82, while Men have an affinity index of 121. Gen X has an affinity index of 135, Gen Y has an affinity index of 92, and Gen Z has an affinity index of 127. Men, Gen X and Gen Z are over-indexed, suggesting higher engagement compared to the average consumer.