Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Berry's Iced Food performance in the Brazil and how they change over time
See what factors influence Berry's Iced Food performance in the Brazil and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Berry's Iced Food' competitors in the Brazil
An analysis of Berry's Iced Food' competitors in the Brazil
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Berry's Iced Food is in the lower 40% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Berry's Iced Food's market performance is in the lower 40%, indicating a below average market standing. This suggests the brand captures less foot traffic compared to competitors. Performance peers in the same percentile range include Lagostinne Fortaleza, Hamadaya Sushi, One Burger Hambúrgueria, Bar do Lopes - Lourdes, Senhor Hambúrguer, and Royal Burguer Riacho.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. High CSAT scores often correlate with repeat business.
Berry's Iced Food has an overall CSAT of 81%, a decrease of 6 percentage points year-over-year. The Central-West Region shows a CSAT of 82% with a significant decrease of 12.4 percentage points, while the Southeast Region has a CSAT of 81% with a decrease of 3.6 percentage points. This indicates a decline in customer satisfaction across regions.
Number of outlets indicates brand reach and market presence. More outlets can mean greater accessibility and brand visibility for potential customers.
Berry's Iced Food has 10 outlets in the Southeast Region, 3 in the Central-West Region, and 1 in the Northeast Region. The Southeast Region represents the brand's strongest presence, while the Northeast Region has the fewest outlets.
Competitor analysis identifies key players and their market share. It helps in strategic positioning and understanding competitive threats and opportunities.
Berry's Iced Food's top competitors based on customer cross-visitation are McDonald's (9.35%), Coco Bambu (6.54%), Center Pão (3.74%), Outback Steakhouse (3.74%), and Bar e Peixaria do Hélio (2.80%). McDonald's has the highest overlap in customer base.
Traffic workload shows peak hours, helping optimize staffing and resource allocation. Understanding customer traffic patterns improves operational efficiency.
Berry's Iced Food experiences peak traffic workload between 14:00 and 17:00, with the highest workload at 16:00 (50.91). Traffic is minimal between 0:00 and 9:00. This data suggests optimal staffing during afternoon and early evening hours.
Understanding consumer segments allows for targeted marketing. Tailoring strategies to specific demographics improves engagement and marketing ROI.
Women are over-represented (101 affinity index) and Men are under-represented (99 affinity index) among Berry's Iced Food consumers. Gen X (142 affinity index) and Gen Y (114 affinity index) are over-represented, indicating a high affinity for the brand among these generations.