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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Baskin-Robbins performance in the Canada and how they change over time
See what factors influence Baskin-Robbins performance in the Canada and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Baskin-Robbins is right in the middle
Sample of brands in the same percentile
An analysis of Baskin-Robbins' competitors in the Canada
An analysis of Baskin-Robbins' competitors in the Canada
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Baskin-Robbins' market performance in Canada is at the 51st percentile, indicating an average market standing within the Cafe & Restaurants industry. This means Baskin-Robbins captures an average share of customer traffic compared to its competitors. Performance peers in the same percentile range include Daldongnae Korean BBQ and Ben & Florentine.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies.
The top competitors for Baskin-Robbins in Canada, based on cross-visitation, are Tim Hortons (21.22%), McDonald's (13.10%), and Starbucks (6.83%). This indicates that a significant portion of Baskin-Robbins customers also visit these establishments.
Traffic workload identifies peak hours, enabling efficient staffing and resource allocation.
Baskin-Robbins in Canada experiences peak traffic workload between 11:00 AM and 8:00 PM, with the highest traffic around 7:00 PM (55.79%). The lowest traffic workload occurs between 1:00 AM and 8:00 AM.
Understanding consumer segments enables targeted marketing, improving engagement and ROI.
Women (affinity index 108) are overrepresented among Baskin-Robbins' customers in Canada, while men (affinity index 94) are underrepresented. Gen Y (affinity index 106) is overrepresented, while Gen X (affinity index 84) and Gen Z (affinity index 93) are underrepresented.