Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Baskin Robbins performance in the Japan and how they change over time
See what factors influence Baskin Robbins performance in the Japan and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Baskin Robbins' competitors in the Japan
An analysis of Baskin Robbins' competitors in the Japan
In Cafés & Restaurants
·Jul – Sep 25
Baskin Robbins is ahead of most brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Baskin Robbins in Japan holds the 56th percentile, indicating an average/above average market performance. This suggests a moderate market presence compared to competitors. Performance peers in the same percentile include Hanamaru Udon, おにぎりごりちゃん 天神店, Yakiniku Restaurant Ohno– Shinsekai, Tokiwatei, アサイー工房 静岡焼津店/アサイー専門店, and Steak House 88.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. Higher CSAT often correlates with business success.
Overall customer satisfaction for Baskin Robbins in Japan is 58%, a 2.6 percentage point increase year-over-year. Nara Prefecture shows the highest CSAT at 90%, while Hokkaido Prefecture has decreased to 71%. The CSAT dynamic data shows fluctuations between 55.27% and 60.49% during the reporting period.
Outlet count indicates brand reach and market penetration. More outlets can mean greater accessibility and brand visibility for customers.
Baskin Robbins in Japan has the highest number of outlets in Kanagawa Prefecture (64), followed by Osaka Prefecture (59). Aichi, Saitama, Fukuoka, Hyogo and Chiba Prefectures also have a significant presence. Nagano Prefecture has the least outlets (14).
Competitor analysis identifies key rivals and customer preferences, guiding strategic decisions to gain a competitive edge and improve market position.
The top competitors for Baskin Robbins in Japan, based on cross-visitation, are McDonald's (17.34%), 店 (11.62%), Starbucks (11.44%), 店 (10.15%), and Yoshinoya (7.56%). This indicates that customers who visit Baskin Robbins also frequent these establishments.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation to optimize customer service and minimize wait times.
Baskin Robbins in Japan experiences peak traffic workload between 10:00 AM and 8:00 PM, with the highest traffic around 2:00 PM (56.40%). Traffic is minimal during the night and early morning hours.
Understanding consumer segments by gender and generation informs targeted marketing, allowing for personalized campaigns and improved customer engagement.
Baskin Robbins in Japan shows a high affinity with women (105%) and Gen Z (136%). Gen X also shows high affinity (113%). Men (97%) and Gen Y (96%) are under-indexed, suggesting lower affinity compared to the average consumer.