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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence BAGGA performance in the Portugal and how they change over time
See what factors influence BAGGA performance in the Portugal and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of BAGGA' competitors in the Portugal
An analysis of BAGGA' competitors in the Portugal
Top-5 brands that brand's customers also visit
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
BAGGA is in the top 3% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance reflects BAGGA's share of customer traffic, showing brand preference and competitive strength in the Cafe & Restaurants industry.
BAGGA, with a Market Performance percentile of 97, is a leading brand in Portugal's Cafe & Restaurants industry. This high percentile means BAGGA captures a significant share of foot traffic compared to its competitors. Performance peers in the same percentile range include: Say Cheesecake! & Co., Mercearia do Bacalhau, Wok Royal Gaia, Taberna do Ganhão, Pulcinella Pizzeria, and La Bella Vita.
Customer Satisfaction indicates loyalty and brand perception, impacting repeat business and word-of-mouth referrals in the competitive Cafe & Restaurants market.
BAGGA's overall customer satisfaction (CSAT) is 53%, a 9.9 percentage point increase year-over-year. Lisbon shows a higher CSAT at 55% with significant growth (19.7pp), while Faro has a lower CSAT at 15% with a decrease (-26.3pp). The trend from May to July 2025 shows a fluctuation in customer satisfaction.
Average Check measures customer spending per visit, reflecting pricing strategy effectiveness and customer willingness to spend at BAGGA.
BAGGA's overall average check is 5.6 EUR, a decrease of 8.4% year-over-year. In Lisbon, the average check is 6.3 EUR with no growth reported. The trend from May to July 2025 indicates a slight decrease in the average check amount.
Outlet count reflects brand reach and market penetration. A wider distribution can lead to greater brand visibility and customer accessibility.
BAGGA has the most outlets in Porto (29), followed by Lisbon (27). Other key locations include Setúbal (12), Aveiro (10), Santarém (9), Faro (9), Braga (8) and Leiria (8). Coimbra has 5 outlets and Évora 3.
Identifying top competitors through cross-visitation patterns enables strategic benchmarking and helps BAGGA refine its value proposition.
The top competitors for BAGGA, based on customer cross-visitation, are McDonald's (11.67%), Burger King (10%), KFC (3.33%), Jardim Natural Food & Coffee (3.33%), and O Benfiquista (3.33%). This indicates a significant overlap in customer base with major fast-food chains.
Traffic workload analysis helps optimize staffing and resource allocation to meet customer demand during peak hours, enhancing operational efficiency.
BAGGA experiences peak traffic workload between 8 AM and 8 PM, with the highest workload around 2 PM (46.38). Traffic is minimal between midnight and 7 AM. Resource allocation should be optimized to meet the demands of peak hours.
Understanding consumer demographics informs targeted marketing strategies, enhancing message relevance and campaign effectiveness for BAGGA.
BAGGA's customer base shows an over-representation of women (affinity index of 68) and men (affinity index of 124) , Gen X (affinity index of 118), and Gen Z (affinity index of 183), with an under-representation of Gen Y (affinity index of 91).