Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Backhaus Bickert GmbH & Co. KG performance in the Germany and how they change over time
See what factors influence Backhaus Bickert GmbH & Co. KG performance in the Germany and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Backhaus Bickert GmbH & Co. KG' competitors in the Germany
An analysis of Backhaus Bickert GmbH & Co. KG' competitors in the Germany
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Backhaus Bickert GmbH & Co. KG is in the lower 28% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Backhaus Bickert GmbH & Co. KG's market performance is in the lower 28%, indicating a below average market standing. This means the brand captures less foot traffic compared to competitors. Performance peers in a similar range include Mikado Sushi & More, Tafelrunde, Stulle&Pulle, Gusto Koblenz, Glacehaus, and Restaurant Rhodos Griechische Spezialitäten Bad Segeberg.
Customer satisfaction reflects brand perception and loyalty, directly impacting revenue and long-term sustainability.
Overall customer satisfaction for Backhaus Bickert GmbH & Co. KG is 56%, a decrease of 19.9 percentage points year-over-year. Satisfaction varies by state, with Bavaria at 71% and Hesse at 40%. The downward trend in CSAT from May to July suggests potential service or product quality issues needing attention.
Average check reveals customer spending habits, crucial for pricing strategies and revenue optimization.
The overall average check for Backhaus Bickert GmbH & Co. KG is 7.90 EUR, an increase of 8.20% year-over-year. Bavaria shows an average check of 9.30 EUR, while Hesse shows 6.80 EUR. The average check remained relatively stable from June to July 2025.
Outlet count indicates market reach and expansion, influencing brand visibility and accessibility.
Backhaus Bickert GmbH & Co. KG has 32 outlets in Bavaria and 18 in Hesse. This distribution highlights a stronger presence in Bavaria compared to Hesse. The data does not show any changes in the number of outlets during the reporting period.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies.
The top competitors for Backhaus Bickert GmbH & Co. KG, based on customer cross-visitation, are McDonald's (15.22%), Burger King (8.70%), Istanbul Grillhaus (4.35%), Tchibo im Supermarkt (4.35%), and KFC (4.35%). This indicates that customers of Backhaus Bickert also frequently visit these fast-food chains and coffee shops.
Traffic workload analysis optimizes staffing and resource allocation based on peak hours.
Traffic workload for Backhaus Bickert GmbH & Co. KG peaks between 8:00 AM and 17:00 PM, with the highest traffic around 10:00 AM (50.87%). There is no traffic between 20:00 PM and 6:00 AM. This data suggests the need for adequate staffing during peak hours to manage customer flow effectively.
Understanding consumer segments enables targeted marketing, improving engagement and ROI.
Women (79%) are over-represented among Backhaus Bickert GmbH & Co. KG's consumers, while men (114%) are under-represented. Gen X (159%) and Gen Z (160%) show high affinity, while Gen Y (76%) is under-indexed. This suggests marketing should focus on Gen X and Gen Z.